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Google Ads for real estate agencies

Real estate Google Ads agency in Málaga

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

A Teatinos flat search should not end at an ad for the entire Costa del Sol

We separate Málaga city campaigns from those for other municipalities. Every property search reaches a page with homes in the named area, while valuation requests take another route. We measure calls that turn into viewings to decide where to spend.

  • Get calls from people searching right now

    Ads with a call button: people looking for a home in your area call you there and then, rather than leaving a form that goes cold.

  • What a click costs in your area

    See what is paid today on Google for the property searches that name your area.

  • Every euro, explained

    Once a month we tell you where the budget went and what it brought: calls, viewings and deals. No jargon.

Advertising for the capital

The name Málaga may mean a city, province or travel destination

If you buy every search containing “Málaga”, you pay for very different intentions. One person wants a flat in Teatinos-Universidad; another compares towns in the province; someone else seeks flights or short stays. Only some may end up viewing a home your agency has. Even within the capital, a person asking about Churriana does not expect to open a selection of Centro flats.

We start from your portfolio and organise ads by home, district and intent. We review actual terms triggering campaigns and exclude those unrelated to buying or selling property. The destination page keeps the area promised by the ad. For owners we prepare a valuation message apart from sales ads. Recording calls, forms and appointments shows which spend brings conversations, coordinated with your process of winning properties.

Centro District A Centro property search reaches listings in that district. Tourist enquiries using the same name are excluded when no home is sought. Este District In Este, the destination keeps the district and shows only homes your agency can present there. Ciudad Jardín District A Ciudad Jardín ad needs real homes and a message more precise than “Málaga property”. Bailén-Miraflores District Bailén-Miraflores enquiries are grouped with their catalogue and measured by useful calls rather than clicks alone. Palma-Palmilla District If your portfolio includes Palma-Palmilla, the ad names the area without reusing photos from another part of the city. Cruz de Humilladero District Someone asking about Cruz de Humilladero reaches listings with price and availability instead of searching the whole province. Carretera de Cádiz District The Carretera de Cádiz campaign distinguishes property enquiries from other uses of that name in searches. Churriana District A residential Churriana search is kept apart from airport or journey enquiries with no buying intent. Campanillas District Campanillas gets its own group when homes are available; otherwise we do not buy clicks without a useful destination. Puerto de la Torre District A Puerto de la Torre ad takes buyers to homes in that district with checked features. Teatinos-Universidad District Teatinos-Universidad searches stay separate from generic city enquiries so we can assess which ads generate viewings.
1/4 Google Search · keywords

We pay for searches your agency can answer

We organise property terms by district and home type. We review what actually triggers each ad and exclude tourism, jobs or services that do not fit. The destination shows available homes in the area, not a homepage that makes visitors search again.

2/4 Valuation campaigns

An owner needs a different campaign

Someone wanting to sell in Málaga asks how to choose an agency or get a valuation. Their ad explains what your team will do and gathers property details for a call. It does not lead to a buyer catalogue.

3/4 Remarketing · YouTube and Display

A reminder follows the listing that was opened

If a person viewed a property and gave the necessary consent, an ad can take them back or to a suitable alternative. Status is checked first: nobody should see a reserved home as if it can still be viewed.

4/4 Measurement and conversions

A call is linked to its ad and viewing

We record campaign, page and property in each enquiry. The agent notes whether there was an appointment and what happened next. That path moves budget towards ads that bring real buyers or owners rather than traffic alone.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató

  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora

  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario
See case studies

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab
Campaigns beyond the capital

Near Málaga

If your portfolio reaches other municipalities, their ads and destination pages keep the right locality, separate from Málaga's districts:

  • Rincón de la Victoria
  • Torremolinos
  • Alhaurín de la Torre
  • Benalmádena
  • Cártama
  • Mijas

Real estate Google Ads agency in Málaga11 districts

  • Bailén-Miraflores
  • Campanillas
  • Carretera de Cádiz
  • Centro
  • Churriana
  • Ciudad Jardín
  • Cruz de Humilladero
  • Este
  • Palma-Palmilla
  • Puerto de la Torre
  • Teatinos-Universidad

Other services in Málaga9 services

Meta AdsMálaga Instagram AdsMálaga Facebook AdsMálaga ChatGPT AdsMálaga Real estate SEO and AIMálaga Artificial intelligenceMálaga Email marketingMálaga Web designMálaga Web developmentMálaga

Frequently asked questions about Google Ads in Málaga

  • It is too broad to decide by itself. We review the intention accompanying the name and whether your agency has a page and home that can answer the search.

  • We examine terms triggering ads, add exclusions and write clearly property related messages. This review repeats as new searches appear.

  • Yes. Campaigns follow your portfolio and goals. A district without property or a useful page needs no budget just to fill the map.

  • We prepare a separate valuation campaign with questions for an initial conversation. We measure owners spoken to and instructions, not just forms sent.

  • A status change should trigger campaign review. If viewings are no longer possible, we pause that creative or present a genuinely suitable alternative.

  • We keep the source of the call or form and follow it in your CRM or sales record. The appointment and outcome allow comparison by district.

The Landing Agency team in the Barcelona office

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