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Meta Ads for real estate agencies

Real estate Meta Ads agency in the province of Teruel

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

Village houses are inherited and bought by people who live in another city: your ads have to reach them there

On Meta Ads the ad is shown by city, not by the village where the house stands. We show your sales to whoever inherited in Valencia or Zaragoza and your farmhouses to whoever looks at the countryside from a big city. All of it measured to the viewing.

  • Every house, in the format of each network

    Every property in vertical format for Stories and Reels, and tailored for the Feed. We explain it in Instagram Ads.

  • Property owners in your area, not all of Spain

    The ads are seen in your area and around it, not across all of Spain. Anyone thinking of selling leaves you their details without leaving Instagram.

  • Instagram and Facebook, a single plan

    One budget, the same audiences and a monthly report on what each network brought, in calls and in viewings.

Owners who live far away

Some village houses have an owner who left years ago and is not looking for an agency in Teruel

Teruel has two towns of more than 15,000 inhabitants, the capital with 36,655 and Alcañiz with 16,505, and a province of small villages. Some houses were inherited from parents and are now many kilometres from where their owners live. They are not searching for an agency in Teruel: they spend the day on Instagram and Facebook in Valencia, Zaragoza or Barcelona. That is where your ad has to be.

The other client is the buyer from outside who wants a stone house or a farmhouse. Meta lets you show it to them while they look at something else, without waiting for them to type anything into Google. With a small budget at the start, adjusted every week, it is a good way to win property owners. We start with the two towns:

Teruel Teruel In the capital flats are bought and sold to live in all year round. The ad is shown to people living in the city and in the villages around it, with the neighbourhood and the price in view. Alcañiz Teruel Alcañiz is the capital of the Bajo Aragón and it is looked at by people living in the district. One ad for the flat in town and another for the village house, each with its own audience.
  • Matarraña and MaestrazgoFarmhouses and stone houses for the buyer looking from Valencia, Barcelona or Zaragoza, with a short video and the name of the village in the headline.
  • Sierra de AlbarracínA house in the old town or in a village of the sierra: the ad goes to the buyer who already knows Albarracín from a visit.
  • Gúdar-Javalambre and JilocaA home to live in and a mountain apartment are two ads and two different audiences.
1/4 Your database and your website

We start with those who already know you and with people like them

The contacts in your list and whoever visited your website are the first audience. From there, Meta looks in Valencia, Zaragoza and Catalonia for similar people, so your ad is not shown to someone who would never buy a village house.

2/4 Placements · Feed, Stories and Reels

The budget goes where messages arrive

The ad runs in the Feed, Stories and Reels of Instagram and Facebook. With little money, every week we move it from what brings no messages to what does, without wasting it on screens that only bring thumbs-up.

3/4 Creative testing

Three ads for the same farmhouse and the one that brings messages stays

A photo of the façade, a video of the courtyard and a carousel of the interior: same audience, same money. With the first data we see which makes the owner or the buyer write. The other two are switched off and next month another is tested.

4/4 Pixel and Conversions API

From the ad to your CRM, and from there to the viewing

With the pixel and the conversions API, every contact enters your CRM and each step they take (call, appointment, viewing) goes back to Meta. So it learns which profile ends up viewing a village house and looks for more like it.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató
  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora
  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab

Frequently asked questions about Meta Ads in the province of Teruel

  • It is, because you choose the audience: you do not depend on how many people live in your village, but on whom you show the house to. We start with a small budget and raise it only if messages arrive.

  • Yes. One city, or several, is chosen regardless of where the house is. We start with the cities your enquiries come from and widen it according to what the data show.

  • With ads that show them your sales in their village and a simple valuation. When they decide to sell, they will already know whom to call.

  • We tell you which to change before you pay to show them. A dark façade seen from afar does not sell a house; with a phone and good light it improves a lot.

  • No, they do different jobs. Google reaches whoever is already searching for a village house; Meta, whoever has not thought about it yet. How we handle the first is in our Google Ads service.

  • In a small market, few: three to test and one or two that stay. More ads spread the budget over too many places.

The Landing Agency team in the Barcelona office

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