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Agency for Meta Ads for real estate agencies

We find your next client
before your competition does

Put your website to the test

Free · no sign-up · instant

Free · no sign-up · instant result

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

The owner is not looking for you yet, but is already on Instagram

Nobody looks for an agency until they decide to sell. Until then they scroll through Instagram and Facebook every day. We make sure that, when they decide, they already know you: ads with your properties, in your area, measured all the way to the viewing.

  • Every house, in the format of each network

    Every property in vertical format for Stories and Reels, and tailored for the Feed. We explain it in Instagram Ads.

  • Property owners in your area, not all of Spain

    The ads are seen in your area and around it, not across all of Spain. Anyone thinking of selling leaves you their details without leaving Instagram.

  • Instagram and Facebook, a single plan

    One budget, the same audiences and a monthly report on what each network brought, in calls and in viewings.

1/4 Your database and your website

Your ads, in front of people who already know you

We start from your client database and from people who have already visited your website: we show them your houses and your sales so they come back. And in the rest of your area, Meta learns from every enquiry that ends in a viewing to show your ads to the people most likely to write to you.

2/4 Placements · Feed, Stories and Reels

The budget goes where the enquiries come from

Your ads appear in the Feed, Stories and Reels on Instagram and Facebook. The split is adjusted with the data: money leaves where it does not perform and goes where property owners write to you. And every week we review it ourselves.

3/4 Creative testing

Three ads compete and the one that brings enquiries stays

A photo, a video and a carousel go out at the same time, with the same audience and the same money. The first data shows which one gets the owner to write: that one stays, the others are switched off and the following month another is tested.

4/4 Pixel and Conversions API

From the ad to your CRM, all the way to the viewing

Every enquiry goes into your CRM instantly, and every step it takes (call, appointment, viewing) goes back to Meta. That is how it learns which profile ends up viewing a house and looks for more like it, not just people who fill in forms.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató

  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora

  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario
See case studies

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab

Real estate Meta Ads agency in Catalonia96 towns

Barcelona68 towns Girona11 towns Lleida4 towns Tarragona13 towns Maresme10 towns Garraf4 towns Costa Brava6 towns Costa Dorada8 towns

Other services for real estate agencies9 services

Google AdsCalls from people searching right now Instagram AdsYour properties, where people find inspiration Facebook AdsProperty owners in your area thinking of selling ChatGPT AdsAds inside the conversation Real estate SEO and AIBe found without paying for every click Artificial intelligenceNo customer left unanswered, even at night Email marketingYour contact base, working for you Web designA website that matches your properties Web developmentPortal, CRM and listings connected

Frequently asked questions about Meta Ads

  • Almost. Meta is the company that owns Facebook and Instagram, and ads for both networks are bought from its ads manager; “Facebook Ads” is what they were called before the company changed its name. Here we plan both networks in a single plan. If you want to see how we work each one separately, you have Facebook Ads and Instagram Ads.

  • It depends on the size of your area and what you are after: winning property owners does not call for the same budget as selling a development. Before proposing a figure we look at who is already advertising in your areas and how many people live there, and tell you how much it makes sense to start with.

  • According to what each one brings. The ads go out on both at once and the money goes where the enquiries come from in your area: some weeks Instagram performs better and others Facebook, and the data decides, not a hunch. That is why we run them in a single plan, with a single budget.

  • For both, and in luxury real estate the former is usually the harder one. With valuation ads and with your houses sold in the area you reach the owner who is thinking of selling before they call another agency.

  • Yes. The ads can be shown in the countries your buyers come from and in their language, and they lead to the translated listing on your website, not to a page in Spanish. It is one of the pieces of our international clients solution, together with the multilingual website and SEO in each language, because the ad only works if what they find afterwards speaks their language.

  • They do different jobs. Google Ads reaches people who are already searching. Meta reaches people who are not searching yet but fit: the owner who will sell next year or the buyer getting inspired by looking at houses. Together they cover before and during the decision.

  • The audiences, built from your area, your contacts and people who have already visited your website; the split of the budget between the Feed, Stories and Reels on Instagram and Facebook; a monthly ad test to keep the one that brings enquiries; connecting the pixel and the Conversions API to your CRM, and a weekly review. Once a month we tell you, in calls and viewings, what each network brought.

  • They are the two ways of telling Meta what happens after the ad. The pixel measures what the visitor does on your website, if they accept cookies: which listing they view or whether they send the form. The Conversions API sends from your CRM what the website cannot see: the call, the appointment and the viewing. With both, Meta learns which enquiries end in a viewing and shows your ads to the people most likely to write to you.

  • Photos and videos of your properties, access to your Facebook page and your Instagram account and, if possible, your client database. The campaigns, the copy and the measurement are set up by us.

  • Yes, if your clients gave you permission to use their data. The list is uploaded encrypted and serves to show your ads to those contacts or to exclude people who are already clients. What Meta does not allow in housing ads is looking for similar people based on it. We help you review which contacts can be used before uploading anything.

  • The ads are visible as soon as Meta approves them. The first few weeks are for learning which audience, which format and which property get people to write; from then on, what does not perform is cut.

  • We do not post for the sake of posting: every ad has to end in a call or a viewing, and we measure it that far. We have spent more than five years working only with luxury real estate agencies in Spain, and the ads are coordinated with the website, SEO and Google Ads within the same team.

The Landing Agency team in the Barcelona office

Let the next property owner
know you before calling anyone

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