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Meta Ads for real estate agencies

Real estate Meta Ads agency in Ceuta

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

In Ceuta the audience is small: if you always show the same ad, people tire of it quickly

The same neighbours see your ads again and again, so we alternate homes, videos and messages to keep them looking. And we measure what leads an owner to write to you, not just to tap a “like”.

  • Every house, in the format of each network

    Every property in vertical format for Stories and Reels, and tailored for the Feed. We explain it in Instagram Ads.

  • Property owners in your area, not all of Spain

    The ads are seen in your area and around it, not across all of Spain. Anyone thinking of selling leaves you their details without leaving Instagram.

  • Instagram and Facebook, a single plan

    One budget, the same audiences and a monthly report on what each network brought, in calls and in viewings.

Instagram and Facebook, in a single city

A small audience wears out fast: the key is variety

Meta lets you choose who sees each ad, and in Ceuta that “who” fits in few hands: the neighbours who already know you, those who visited your site and those who resemble them. The trick is not reaching more people, but going back to the same ones with something new: a home, a completed sale, your team, a simple valuation.

There are also people from Ceuta who live on the mainland and keep a home here, or families relocating for work who compare before they come. For them we prepare ads of their own, separate from those for the neighbour. And for the owner who is not yet thinking of selling, when they decide, your name already rings a bell: that is what we work on in winning property owners.

1/4 Your database and your website

Start with the people who already know you in the city

We start from your client base and from those who have already been on your site: Meta shows them your homes and your sales, because they have already heard of you. Then it looks for similar people within Ceuta and learns from every contact that ends up at a viewing.

2/4 Placements · Feed, Stories and Reels

The budget goes where people really write

Feed, Stories and Reels, on Instagram and on Facebook, do not perform equally for every home. The system splits the money and we review it every week: it leaves the placement that draws the curious and goes to the one that brings messages from owners. With a small audience there is no room to waste a single slice.

3/4 Creative testing

Testing with a small audience: vary things before they tire

We prepare a photo, a video and a carousel of the same home and let them run on an equal budget. Since the audience here is limited, an ad is not left for months: when it starts to tire it is withdrawn, another is tried with a different home or message and what worked is kept.

4/4 Pixel and Conversions API

From the ad to your CRM and back to Meta

Everyone who writes is logged in your CRM at once. And each later step (call, appointment, viewing) is sent back to Meta, which learns in this way which ones end up as something real. It looks for more owners and buyers of that kind, and you see what each viewing has cost.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató
  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora
  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab

Frequently asked questions about Meta Ads in Ceuta

  • There is, on one condition: vary things. The audience is small and tires sooner than in a big city, so we work with less repetition and more changes of home and message. Before spending, we check what size of audience the city gives you.

  • More than a label, the message does the filtering: a valuation ad speaks to whoever owns a home, and a property ad to whoever is searching. Each goes into its own campaign, with its own budget and its own measurement.

  • Less than it seems. We watch it every week and, when contacts drop, another comes in. What worked is not thrown away: it is reused with another home.

  • Your contact list, good photos of your homes, a website with a form and a phone to answer on. We set up the rest. If your site does not yet collect contacts, we start there.

  • Yes, always with contacts who have agreed to receive messages from you. Starting from people who already know you tends to pay off most with a small audience, and we handle the data with care.

  • Google picks up whoever is already searching; Meta reaches whoever is not searching yet. Start with the channel where you already get the most sales and add the other. We cover the first in Google Ads for real estate agencies.

The Landing Agency team in the Barcelona office

Let the next property owner
know you before calling anyone

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