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Meta Ads for real estate agencies

Real estate Meta Ads agency in La Palma

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

On a small island like La Palma, the agency the owner sees every week is the one they remember the day they sell

Nobody looks for an agency until they decide. Until then they scroll Instagram and Facebook. Ads with your homes and your sales, in your area and measured all the way to the viewing, on a budget that fits the island.

  • Every house, in the format of each network

    Every property in vertical format for Stories and Reels, and tailored for the Feed. We explain it in Instagram Ads.

  • Property owners in your area, not all of Spain

    The ads are seen in your area and around it, not across all of Spain. Anyone thinking of selling leaves you their details without leaving Instagram.

  • Instagram and Facebook, a single plan

    One budget, the same audiences and a monthly report on what each network brought, in calls and in viewings.

La Palma on Instagram and Facebook

A small audience that needs care: each person should see the ad just the right number of times

On an island this size the useful audience is limited, so the challenge is not reaching many people but the right ones without tiring them. The same ad, seen too many times by the same people, stops working. We watch how many times each person sees it and change it before it wears out.

We start with your contacts and with people who have visited your website, and Meta looks for similar people on each side of the island. Ads for owners and for buyers are kept apart, and all are measured to the viewing. If you also want to be the agency of reference in your area, we work on that with reference in your area. This is how it looks by town:

Los Llanos de Aridane La Palma The Aridane valley: owners of homes and farms who see daily what happens in their area. Ads with your nearby sales, your team by name and a valuation button. Santa Cruz de la Palma La Palma Santa Cruz de La Palma: owners in the old town and the streets near the port. Short reels of homes with wooden balconies and valuation ads with your team in view.
1/4 Your database and your website

We start from your contacts and your website

With your contacts and those who have already visited your website, Meta builds a first audience to show your homes and your sales to. It then studies who among them ends up asking for a viewing and looks for people with that same profile on the island.

2/4 Placements · Feed, Stories and Reels

The budget goes to what works

Your ads run in the Feed, Stories and Reels of both apps. On a small budget, every week we drop what brings no messages and keep what does, so no euro is spent where nobody writes.

3/4 Creative testing

A small test before spending more

For one home, a photo of the façade, a short video of the interior and a carousel with the price go out together, to the same audience and with the same money. The one that gets people writing stays and the others are switched off.

4/4 Pixel and Conversions API

What happens after the message counts too

Each contact enters your CRM at once, and their steps (call, appointment, viewing) go back to Meta. It learns which people end up viewing a home and looks for more like them, instead of whoever only looks.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató
  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora
  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab
  • Los Llanos de Aridane
  • Santa Cruz de la Palma

Frequently asked questions about Meta Ads in La Palma

  • It can happen, which is why we watch for it. If the audience on one side of the island gets saturated, we rest it, renew the ad or move to the other side. With a short audience, what matters is not repeating.

  • It depends on your area, so we do not give a figure before seeing the market. We start with the minimum that allows us to learn, and only raise it if messages arrive that end in viewings.

  • Yes, if the ad explains well why you should be given the sale: what you have sold nearby, how you work and how to ask you for a valuation.

  • Yes, if those people agreed to hear from you. The list is uploaded to Meta, we check how many are matched and it is used to show them your homes and find similar people.

  • We look at the signals before the sale: messages, valuations requested and viewings. Selling a home takes time, and those signals tell you whether the ad is going well long before a deal closes.

The Landing Agency team in the Barcelona office

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