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Meta Ads for real estate agencies

Real estate Meta Ads agency in the province of Jaén

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

In a province of mid-sized towns, the owner calls the agency whose name already rings a bell

Someone about to sell a flat in Linares or a farm in Martos does not look for an agency until the last moment. Until then they pass through Instagram and Facebook every day. We make sure they see you, with your homes and your sales, and we tell you which contacts ended in a viewing.

  • Every house, in the format of each network

    Every property in vertical format for Stories and Reels, and tailored for the Feed. We explain it in Instagram Ads.

  • Property owners in your area, not all of Spain

    The ads are seen in your area and around it, not across all of Spain. Anyone thinking of selling leaves you their details without leaving Instagram.

  • Instagram and Facebook, a single plan

    One budget, the same audiences and a monthly report on what each network brought, in calls and in viewings.

Who sees your ad

The ad reaches people who have not decided anything yet, so choosing who sees it matters

On Meta you decide who sees each ad. To sell, we draw the area around each town where you have homes and show your sales to the people who live in it; to win listings, we look for the owner of a flat, a village house or a farm, and for the son or daughter who lives in Madrid, Barcelona or Seville and has to decide what to do with their parents' house.

With buyers the message changes: the family that wants to move to a bigger flat, the person going back to their village, the one looking for a house with history. And when they are already searching on Google, you reach them there too, with Google Ads. This is how we organise it across the province:

Jaén Jaén The capital has an audience for several messages at once: the owner of a flat or a villa, the family that needs more space and the professional who arrives to work. Each one gets a different ad. Linares Jaén In Linares we reach whoever lives there and whoever left: people from Linares now in Madrid or Barcelona with a family house to decide about. One valuation ad for both, with the name of the town in the first line. Andújar Jaén Andújar and its countryside: ads for the owner of a house in the town and for the owner of a villa or plot near the Guadalquivir. The area is drawn around the town and the roads that leave it. Úbeda Jaén A stately house in Úbeda is shown to two audiences: neighbours from the province who look at it to live in and people who look from another city. The ad changes language and area, not the house. Martos Jaén In Martos the owner may be a family with a house and a farm: an ad for whoever hesitates between selling one, the other or both, with your sales in the area in plain view. Alcalá la Real Jaén Alcalá la Real is shown to neighbours and to whoever looks from the province of Granada. Two areas, two messages and one budget, shared out according to what each one brings. Bailén Jaén Bailén has a smaller audience, so the ad is not spent lavishly: a tight area, one message for the owner and a weekly look at how many write. Baeza Jaén Baeza is advertised apart from Úbeda: another audience, other homes, another tone. We show the town's sales to the owner in the old quarter and keep a different ad for whoever looks from outside.
  • Jaén city and its areaThe owner of a flat or a villa is on Facebook and Instagram every day. We start with the area where you have the most homes and the most sales to show.
  • La LomaTwo monumental towns with a double audience: the neighbour who sells and the outsider who looks. Each one gets the ad in their own language.
  • North of the provinceLinares, Bailén and Andújar: tight areas around each town and an ad that puts the name of the town in the first line.
  • The southMartos and Alcalá la Real: ads for owners of houses and farms, and an area that reaches the buyer in Granada.
  • Sierras de Cazorla and SeguraA country house or a mountain home is shown to people who live far away and want a house in the sierra. We choose the country or the city of origin, not the next village.
  • Sierra MáginaSmall villages: one ad for the whole area and an eye on how many owners write.
1/4 Your database and your website

Your ads, in front of people who have already seen you

We start with the people who already know you: your client list, whoever visited your website, whoever wrote to you once. We show them what you have sold near their home. To reach new people, Meta learns from the contacts that end in a viewing and looks for others like them, always inside the towns where you sell.

2/4 Placements · Feed, Stories and Reels

The money goes where owners write to you

Your ads appear in the Feed, in Stories and in Reels on Instagram and Facebook. As the days go by we see where more people write and we move the budget, so that you stop paying for a placement that only brings glances. With small areas, it is soon clear what works.

3/4 Creative testing

Three ideas for your town, and only the one that brings contacts stays

We test at the same time the street or neighbourhood the owner knows, a home you have sold nearby and a direct question, “how much is your house worth?”. Same audience, same money. With the first contacts it is clear which one makes people write: that one continues, the others are switched off and next month a new idea comes in.

4/4 Pixel and Conversions API

From the ad to your CRM and from your CRM back to Meta

When someone writes, their contact goes into your CRM and, depending on what happens next (they call you, book an appointment, open the door of their house), we tell Meta through the pixel and the conversions API. So it learns which profiles end in a viewing and looks for more like them, instead of rewarding whoever only fills in a form. You see which ad brought each viewing.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató

  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora

  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario
See case studies

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab

Real estate Meta Ads agency in the province of Jaén8 towns

  • Alcalá la Real
  • Andújar
  • Baeza
  • Bailén
  • Linares
  • Martos
  • Úbeda

Other services in the province of Jaén9 services

Google AdsJaén Instagram AdsJaén Facebook AdsJaén ChatGPT AdsJaén Real estate SEO and AIJaén Artificial intelligenceJaén Email marketingJaén Web designJaén Web developmentJaén

Frequently asked questions about Meta Ads in the province of Jaén

  • Yes, with tighter areas and a proportionate budget. The ad is shown many times to the same people, and that works in your favour: it is how whoever decides to sell later comes to know you.

  • You can reach people in Madrid, Barcelona or Seville with a valuation ad designed for that case: the parents' house, no rush, and someone from here who takes care of everything. We choose the cities and the message, and we measure how many write.

  • Yes. We tidy it, remove duplicates and upload it to Meta securely so that your ads reach people who already know you. Only contacts who have given you their consent are used, and we can start even if the list is small.

  • There are owners of every age on both, which is why we use them together and look at the data. Which ad works is told by the contacts that arrive, not by what you or I think about who uses each network.

  • We look at how many contacts ask for a valuation or a viewing, not how many see the ad. A real owner leaves a phone number and the address of the house; the curious do not. That is why the form asks for just enough and the CRM logs every step up to the viewing.

  • No: they see you again on Instagram and Facebook, with another home sold or with a selling guide, until their moment arrives. That is the job of an awareness ad: when they decide, your name already rings a bell. It is part of winning property owners, and there we measure everything up to the viewing.

The Landing Agency team in the Barcelona office

Let the next property owner
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