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Meta Ads for real estate agencies

Real estate Meta Ads agency in Marbella

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

A Marbella advert should show a specific home and open its listing

We plan Facebook and Instagram campaigns with approved creative, pages that preserve the area and tracking through to enquiry. We review budget allocation by workable contacts, using the setup applicable to housing adverts.

  • Every house, in the format of each network

    Every property in vertical format for Stories and Reels, and tailored for the Feed. We explain it in Instagram Ads.

  • Property owners in your area, not all of Spain

    The ads are seen in your area and around it, not across all of Spain. Anyone thinking of selling leaves you their details without leaving Instagram.

  • Instagram and Facebook, a single plan

    One budget, the same audiences and a monthly report on what each network brought, in calls and in viewings.

From image to enquiry

Showing a Nueva Andalucía villa is not enough if the click opens the entire catalogue

Someone sees a video of a Nueva Andalucía home, taps and lands on an agency homepage with hundreds of properties. They have to find the home again and may leave. Another advert speaks to San Pedro Alcántara owners but opens a viewing form. The campaign may generate interactions yet leave the team without useful enquiries. On Meta, consistency between image, area, listing and next step matters more than accumulated views.

We start with homes whose images and details your agency has authorised. We prepare ads for distinct goals: opening a listing, asking for a viewing or learning how to sell. We review housing ad category restrictions before setting audiences; we do not promise delivery to a particular street or personal profile. The catalogue and landing page retain price, availability and location. We measure messages, forms and calls, and ask the team to record appointments and viewings to learn which creative produced a real conversation.

1/4 Your database and your website

Permitted audiences and considered data use

We review Meta's options for housing adverts and possible geographic reach before planning. If the agency has a customer list or site visitors, we check what use is authorised and what audiences the platform permits. We do not infer wealth or family situation from an area. The advert shows a confirmed home and talks about it without promising to reach only one type of person.

2/4 Placements · Feed, Stories and Reels

Feed, Stories and Reels test the same sales question

We adapt the piece for each placement without hiding decisive details behind visual effects. A Reel may tour an Elviria house; a Story can open its listing; a Feed post can explain the viewing. We check which format brings enquiries the team can handle and adjust allocation weekly. A video is not useful just because people watch to the end.

3/4 Creative testing

Creative compared using the same home

We test photo, video and carousel when good material exists. We change an identifiable element to understand what helps: first image, headline or next step. A Puerto Banús image is not used to attract contacts for a home elsewhere. Before scaling, we check that the property is active and the owner authorised the published images.

4/4 Pixel and Conversions API

From platform to CRM and recorded viewing

We set events and conversion connections according to the site, consent and office tools. We distinguish a click from a completed form and a confirmed appointment. If the CRM allows it, the agent sees the home and source campaign, then records any viewing. Reports show cost per workable lead and unresolved questions, not a sales figure automatically credited to an advert.

A confirmed location in every advert

How the piece changes by Marbella area

We use these council documented names when they match the catalogue. An attractive label never fixes an incorrect location.

  • Centro MarbellaA central flat photo opens that flat's listing with status and price visible.
  • San Pedro AlcántaraAn owner campaign explains valuation and opens the right form.
  • Nueva AndalucíaA home video keeps the same reference from advert to message received.
  • Puerto BanúsWe use the name only when the home's verified location warrants it.
  • Las ChapasWe compare whether a property piece or selling guide prompts enquiries the office can serve.
  • ElviriaA carousel gathers images of one home and opens its listing without mixing properties.
  • CabopinoAdvert, listing and CRM location agree before budget goes live.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató
  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora
  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab
Municipality and area in each campaign

Near Marbella

If your portfolio includes neighbouring towns, their homes are advertised with the right locality and a page able to answer the enquiry:

  • Coín
  • Alhaurín el Grande
  • Fuengirola
  • Mijas
  • Estepona
  • Benalmádena
  • Alhaurín de la Torre
  • Alhaurín el Grande
  • Antequera
  • Benalmádena
  • Cártama
  • Coín
  • Estepona
  • Fuengirola
  • Nerja
  • Rincón de la Victoria
  • Ronda
  • Torremolinos
  • Torrox
  • Vélez-Málaga

Frequently asked questions about Meta Ads in Marbella

  • Meta can manage campaigns across Facebook and Instagram placements. We test allocation against objectives and contacts rather than assuming one app works best for every home.

  • The housing category limits targeting. We review current account options and work with precise messages and pages without promising an audience the platform cannot select.

  • Approved photos or video, verified location and features, current price and status, and a mobile listing where a buyer can ask about that home.

  • It can open conversations if the advert explains the service and the page collects location and contact details. The agent checks the home before giving a valuation.

  • We begin with adapted pieces and review workable enquiries, appointments and cost. We move spend toward opportunities without confusing views with business.

  • Only after checking legal basis, permissions and Meta's current housing options. If it is unsuitable, we design the campaign without that audience.

  • We remove it from active creative and check the listing no longer offers viewings. The team may suggest alternatives, but the advert must not display false availability.

The Landing Agency team in the Barcelona office

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