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Real estate SEO and AI

Real estate SEO agency in Marbella

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

Marbella contains several property searches within one municipality

We organise your site so a search about San Pedro Alcántara, Nueva Andalucía or Las Chapas finds the right page and homes. We review the technical foundation, write useful content and measure which searches become enquiries.

  • Lluís Jiménez, Senior SEO at Landing Agency Lluís's AI assistant (Senior SEO)

    Build authority with content in your voice

    I have trained it with everything I know about real estate SEO and GEO. Talk to it as you would talk to me.

  • How many people are looking for a home in your area

    See how many people search every month to buy, sell or rent in your area, and what they type into Google.

  • Own your search in AI

    More and more buyers ask instead of searching. See whether AI names you or your competition.

The search map starts with the home

Someone searching in Puerto Banús does not always want every Marbella listing

One person may type 'flat in Marbella', another 'house in San Pedro Alcántara', and another may search in English for a Nueva Andalucía villa. If all three land on a generic page with homes from the entire municipality, they must rebuild the search themselves. An owner wanting to sell in Las Chapas also needs a different answer from a buyer listing. The city has areas with their own names; treating them as synonyms weakens information the agency knows well.

We start with the catalogue and real enquiries before deciding which pages are needed. We separate buying, selling and rental intent, and define area URLs that we publish only when there is inventory or useful information. Every listing keeps its correct location, availability and a reviewed description. We prepare languages your team can serve with complete content rather than translated headings over the same copy. Technical structure identifies each language version and prevents empty filters from creating repeated pages. We link this to serving international buyers when it is part of your business, without assuming where every client comes from.

1/4 Technical SEO and architecture

A structure that separates municipality, area and language

We audit current URLs, filters and the listings Google can visit. An Elviria home should appear under the location confirmed by your catalogue without turning every price and bedroom combination into an indexable page. English and Spanish versions have their own addresses and link to each other. We also test mobile: a slow area page with awkward filters has little use even if its title is right.

2/4 Hyperlocal content

Content signed by people who know those streets

We prepare buying and selling guides from questions the office receives: what documents are needed, how a viewing is arranged or how searching in the centre differs from San Pedro Alcántara. Your team checks local claims. If we publish prices, they need a source, date and scope; a municipal average does not value one house. We also seek relevant mentions from local businesses and media.

3/4 GEO · AI search visibility

Questions to AI assistants with checkable sources

Many buyers begin by describing the home they need to an assistant. We review whether your brand and pages appear for questions about Marbella areas and note cited sources. We improve listing clarity, authorship and contact details so a system can understand them. We do not promise an AI recommendation: we record observed answers and correct information under your control.

4/4 Google Business Profile and local search

A local profile consistent with the real office

We check your Google Business Profile: location, category, hours, phone and approved photos. An office in Marbella should have a profile representing that premises, without inventing branches in Puerto Banús or Las Chapas. We answer reviews with your team and follow calls, directions and requests from Maps, knowing position changes by location and query.

We review your site, areas and currently visible searches.

We query Google Maps live. No sign-up.

One municipality, several decisions

Marbella areas worth distinguishing on the site

These names are documented by the council. Each page's priority depends on your agency's catalogue and enquiries rather than a fixed neighbourhood list.

  • Centro MarbellaA centre search needs homes located there and a buying guide that does not mix the whole municipality.
  • San Pedro AlcántaraIts enquiries merit their own page when the catalogue can show homes and answer specific questions.
  • Nueva AndalucíaWe separate its inventory from other areas and review page languages against enquiries the office can serve.
  • Puerto BanúsA listing uses this name only with a confirmed location; the label does not replace home details.
  • Las ChapasThe page should distinguish property searches from owners thinking of selling.
  • ElviriaA more precise area helps filter homes without claiming features the listing does not confirm.
  • CabopinoAn area page needs real information and inventory rather than generic copy about the coast.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató

  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora

  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario
See case studies

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab
Neighbouring towns, separate pages

Near Marbella

If your agency also works beyond the municipality, every home keeps its real locality and searches are served by distinct pages:

  • Coín
  • Alhaurín el Grande
  • Fuengirola
  • Mijas
  • Estepona
  • Benalmádena

Real estate SEO agency in the province of Málaga18 towns

Costa del Sol12 towns
  • Alhaurín de la Torre
  • Alhaurín el Grande
  • Antequera
  • Benalmádena
  • Cártama
  • Coín
  • Estepona
  • Fuengirola
  • Nerja
  • Rincón de la Victoria
  • Ronda
  • Torremolinos
  • Torrox
  • Vélez-Málaga

Other services in Marbella9 services

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Frequently asked questions about real estate SEO in Marbella

  • Only areas you can explain with useful information and, where relevant, your own inventory. We start by checking what clients search and what your agency can keep current.

  • It may appear, but a clear area page and a listing with verified location better answer a specific search. We review both without creating duplicates.

  • If you serve enquiries in that language, a complete experience makes sense: pages, listings, forms and sales replies. A translated heading alone does not arrange a viewing.

  • We separate municipality and area in source data. An Estepona or Mijas home can remain on your site without appearing as though it were in Marbella.

  • No. Search and Maps change by query, location and competition. We measure visibility, useful visits and enquiries, and explain what improved.

  • Yes. An owner needs to know how their home is valued and marketed; a buyer wants inventory, features and a viewing process. We make distinct journeys and connect them where useful.

  • We track searches leading to a listing, call or form and compare those contacts with viewings and sales your team records. More clicks alone are not enough.

The Landing Agency team in the Barcelona office

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