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Meta Ads for real estate agencies

Real estate Meta Ads agency in the province of Biscay

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

In Biscay whoever sells their flat often buys another home: let them already know you when it is time to do both

Nobody looks for an agency until the last moment, but they see Instagram and Facebook every day. With ads designed for people changing home, on one side of the estuary and the other, you reach them before the portal and know which messages end in a viewing.

  • Every house, in the format of each network

    Every property in vertical format for Stories and Reels, and tailored for the Feed. We explain it in Instagram Ads.

  • Property owners in your area, not all of Spain

    The ads are seen in your area and around it, not across all of Spain. Anyone thinking of selling leaves you their details without leaving Instagram.

  • Instagram and Facebook, a single plan

    One budget, the same audiences and a monthly report on what each network brought, in calls and in viewings.

Meta in Biscay

One ad for the seller and another for the buyer of their next home

The owner of a flat in Bilbao or Barakaldo who dreams of a house with a garden in Uribe Kosta is two clients in one: the one who sells and the one who buys. With Meta we show them at once your sales near their flat and the coastal houses that may interest them, with two different ads that cross over.

Audiences are split by bank, because the neighbour in Portugalete and the one in Getxo do not see the same thing, and the budget goes where messages arrive, not where there are more people. The owner who has not yet thought of selling we accompany with our solution to win property owners.

Bilbao Biscay Owners in Indautxu, Deusto or Santutxu who are thinking of changing home. One ad with sales near their street and a second with coastal houses that might interest them. Barakaldo Biscay Barakaldo, with a lot of family housing: owners with children who want more space. The ad shows a flat sold nearby and a house with a garden on the right bank. Getxo Biscay Getxo: Neguri, Algorta, Las Arenas. Buyers of large houses who come from Bilbao or from elsewhere, and owners who hesitate to sell. Two audiences, two messages and no repeated ad. Santurtzi Biscay Santurtzi: left-bank owners near the port and the seafront promenade. Two ads are tested, one with a neighbourhood photo and another with a video of a sold flat, and the one that brings messages stays. Portugalete Biscay Portugalete: owners in the old quarter and around the bridge, with ads that show nearby sales and a no-obligation valuation. We avoid repeating the ad to the same neighbours. Basauri Biscay Basauri: families leaving Bilbao for a bigger flat. Audiences similar to whoever has already written to you, without leaving the towns along the metro line. Leioa Biscay Leioa: owners in Lamiako and Artatza, and families looking for a school and a park. Reels with life in the neighbourhood and a valuation notice. Durango Biscay Durango: a smaller audience, that of the Duranguesado. Ads that are renewed early so they are not repeated, with the sale of a flat in the old quarter and of a house with a garden.
  • BilbaoAudiences by district and neighbourhood, with closed sales in each area as the argument.
  • Left bankAds that show the owner what has sold near their street, without giving names.
  • Right bank and Uribe KostaThe buyer leaving Bilbao for a house with a garden, with video of the house and of the metro journey.
  • DuranguesadoA small audience that is looked after: lower frequency and creatives that are renewed early.
  • Busturialdea coastHouses with character for whoever looks from outside the province, with a Reels ad.
1/4 Your database and your website

The first to see it are your own

The first to see the ad are the clients you already have and those who visited your website. With what Meta gradually learns from each contact that ends in a viewing, the ad is shown to similar people in the parts of Biscay where you work.

2/4 Placements · Feed, Stories and Reels

Feed for the valuation, Reels for the house

Each format does a job: the valuation notice works in the Feed, where it is read calmly, and the coastal house in Reels and Stories, where it is seen. Every week we move the budget towards the format that brings messages.

3/4 Creative testing

One ad with the flat sold and another with the house they could buy

With the owner who is changing home we test two messages: the one that shows what you have sold nearby and the one that shows the coastal house they could buy. The one that brings messages stays and a new one is tested every month.

4/4 Pixel and Conversions API

From the response to the ad to your CRM, through to the viewing

The contact enters your CRM at once, and every step they take, call, appointment or viewing, we tell Meta. That way it looks for more people like whoever ends up viewing a house, and not only like whoever leaves a phone number.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató
  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora
  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab
  • Amorebieta-Etxano
  • Barakaldo
  • Basauri
  • Bermeo
  • Bilbao
  • Durango
  • Erandio
  • Ermua
  • Galdakao
  • Gernika-Lumo
  • Getxo
  • Leioa
  • Mungia
  • Portugalete
  • Santurtzi
  • Sestao
  • Sopela

Frequently asked questions about Meta Ads in the province of Biscay

  • With two coordinated ads: one with your sales near their flat and another with houses in the area they might move to. When they write, your team already knows there are two possible transactions.

  • Owners on the left bank, those on the right and those in Bilbao, because each recognises their own neighbourhoods and sales. What you show a Barakaldo neighbour is not what you show one in Getxo.

  • It depends on the audience in each area and how much the ad is repeated. We start with what you can afford, see which messages arrive and from which neighbourhoods, and only then decide whether to widen it.

  • Yes. We show the area, Neguri or Algorta, without an exact address, and the street is only given at the viewing. For many owners it is a condition, and the ad respects it.

  • They complement each other. Google reaches whoever is already searching, and Meta reaches whoever does not know yet. We usually start with what already brings you contacts and add the other channel when we have measured it, with Google Ads if there is plenty of search.

  • They stay in your CRM, tagged, and later receive another message written for them. Many owners do not sell today but do later: if they already know you, they call you.

The Landing Agency team in the Barcelona office

Let the next property owner
know you before calling anyone

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