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Email marketing for real estate agencies

Real estate email marketing agency in the province of Biscay

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

Your database holds buyers from both banks and owners who sold a while ago: write to them about what concerns them

Every agency in Biscay keeps contacts from portals, viewings and calls. We sort them by bank, by type and by moment, write to them about what interests them and alert you when someone asks for a viewing.

  • An email people look forward to

    A newsletter about your market: what is selling, at what price and the house of the month. It gets opened because it is useful, not because it nags.

  • To each their own

    Buyers, property owners and investors receive different emails. Nobody receives a house they are not looking for or an offer they did not ask for.

  • You make the call

    When someone replies or asks to see a house, you get an alert with their name and what they are looking for. You just call.

The contact base in Biscay

A list by bank, by type of client and by moment

A Biscay database mixes someone looking for a flat in Barakaldo, someone who wants a villa in Getxo, someone who sold a year ago and might buy another house, and someone who asked for information on a portal and never came back. Each expects a different email, and all receive the same one if it is not sorted first.

We start by putting the sources together, removing duplicates and tagging each contact by bank (left, right, Bilbao, Uribe Kosta or Duranguesado), by type (buyer, owner, investor) and by moment. And if you want the owner who has not yet called you to receive something too, that goes with our solution to win property owners.

Bilbao Biscay Bilbao contacts separated by neighbourhood and by type. Whoever asked for an Ensanche flat does not receive the coastal villa, and whoever sold a while ago receives a different email. Barakaldo Biscay Left-bank contacts looking to change flat within Barakaldo or to move to the right bank, with lists that update as they enquire. Getxo Biscay Getxo buyers, from Neguri to Las Arenas, with a list of their own. The emails talk about large houses and area, and carry the map to hand. Santurtzi Biscay Contacts in Santurtzi and its surroundings, on a left-bank list that receives the new house in Portugalete or Barakaldo if it fits what they asked for. Portugalete Biscay Whoever asked about Portugalete's old quarter receives by email what comes in for that area, and the owner who asked about a valuation, what has sold nearby. Basauri Biscay Basauri, with contacts from families who want more space. A separate list, with emails about flats by the metro and the journey to Bilbao. Leioa Biscay Leioa: buyer and investor contacts separated into two lists, because they do not look for the same thing nor expect the same email. Durango Biscay Durango and its area: a list of its own, with contacts who search away from the estuary and emails that talk about their surroundings.
  • BilbaoA list per neighbourhood and per type, with owners who sold a while ago under a tag of their own.
  • Left bankContacts in Barakaldo, Sestao, Portugalete and Santurtzi, with alerts when a property in the area comes in.
  • Right bank and Uribe KostaBuyers of houses with gardens, with emails about Getxo, Leioa and the coast and a map showing the metro.
  • DuranguesadoA small list of its own, with emails sent less often.
  • EncartacionesContacts of whoever is looking for a village house or a second home, at an unhurried pace.
1/4 Contact base · lists

Each contact, in the list of their bank and their moment

We bring together what you have in your management software, in your email, on the portals and from fairs, and remove duplicates. Each contact is tagged by area, by type and by moment, and only receives what is meant for them.

2/4 Newsletter · your market

One email a month with what is moving along the estuary

We tell in your voice what has happened in your market: what has sold on the right bank, the house of the month in Bilbao and a useful guide, such as what to check in a residents' community before buying. With your brand, without a template.

3/4 Automatic alerts · buyers

A villa comes in in Getxo and we write to whoever was looking for it

When you win a property, we match it with what each buyer asked for (area, price, bedrooms) and write to them the same day. Whoever was looking for a house with a garden in Uribe Kosta sees it in their email before seeing it on a portal.

4/4 Reactivating contacts

The owner who sold and wants to buy again

Many sellers end up buying another house. With a few emails, written months after the transaction, some come back to ask. And buyers who were left without a house receive others, without receiving more than makes sense.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató
  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora
  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab
  • Amorebieta-Etxano
  • Barakaldo
  • Basauri
  • Bermeo
  • Bilbao
  • Durango
  • Erandio
  • Ermua
  • Galdakao
  • Gernika-Lumo
  • Getxo
  • Leioa
  • Mungia
  • Portugalete
  • Santurtzi
  • Sestao
  • Sopela

Frequently asked questions about email marketing in the province of Biscay

  • It depends on what they agreed to. For commercial emails their consent is needed, and we check it contact by contact. Whoever did not give it is asked in a simple way or left out.

  • Each contact is tagged with the area they enquired about, and the lists are built from those tags. That way the email about a house in Portugalete does not reach someone searching in Getxo, unless they enquired about both.

  • Yes, if they are in your database with consent. An email with what is moving in their area keeps you close, and if one day they buy another house or sell another, they know who you are.

  • At an unhurried pace: one email a month and an alert when a house that fits comes in. Whoever buys a large house decides slowly and tires of receiving too many emails.

  • The domain is set up from the start, we write only to those who have agreed and send in moderation. Each month we review how many are opened and how many bounce, and clean the database.

  • Each email carries a link of its own, and what each contact does, open, ask for a viewing, arrange a meeting, is noted in your CRM. Each month we show you which emails brought viewings and which were only opened.

The Landing Agency team in the Barcelona office

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