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Meta Ads for real estate agencies

Real estate Meta Ads agency in Menorca

Put your website to the test

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

On a small island your audience is closer than it seems: we start with those who already know you and look for people like them

Menorca is not an audience of millions, and that is an advantage if it is fine-tuned: ads with your homes, shown to your clients, to whoever visited your website and to similar people, and measured all the way to the viewing.

  • Every house, in the format of each network

    Every property in vertical format for Stories and Reels, and tailored for the Feed. We explain it in Instagram Ads.

  • Property owners in your area, not all of Spain

    The ads are seen in your area and around it, not across all of Spain. Anyone thinking of selling leaves you their details without leaving Instagram.

  • Instagram and Facebook, a single plan

    One budget, the same audiences and a monthly report on what each network brought, in calls and in viewings.

Menorca, audience by audience

A small, well-chosen audience delivers more than a big one chosen blindly

With two towns of more than 15,000 inhabitants, Maó and Ciutadella, and a handful of villages, the island’s audience is limited. Meta needs data to learn whom to show your ads to, so we start with what you already have: your clients, whoever visited your website and whoever follows you. And we widen from there, without sharing out the money blindly.

The other audience is the owner, who does not look for an agency until they decide to sell but sees what you publish every day: it is the basis of the solution to win property owners. And whoever looks from outside the island can see you too, with ads that say from the first line that the home is in Menorca.

Ciutadella de Menorca Menorca Audience from the town and from the villages of the west. We start from your client base and from whoever visited the website, with ads for village homes and for homes near a cove. Maó Menorca Owners and buyers in the east of the island. One ad with your sales in the area and another with the home you are showing, each to its own audience.
  • InlandAlaior, Es Mercadal and Ferreries: a village audience, where people recommend someone they know. An ad with your sales there is worth more than a catalogue one.
  • Outside the islandBuyers who look at Menorca from the mainland or from another country: a separate ad, with the island and the home in plain sight from the first image.
1/4 Your database and your website

We start with your client base and with whoever already visited your website

We upload your contacts securely and use those who have been through your website to show them homes on the island. Then we look for people similar to them, so the money is not lost on an audience that is already small.

2/4 Placements · Feed, Stories and Reels

Feed, Stories and Reels: the money goes where they write

Your ads appear in the Feed, in Stories and in Reels on Instagram and Facebook. With a small budget you cannot test everything at once, so every week we look at where people write and move the money there.

3/4 Creative testing

Three ads compete and the one that brings messages stays

They go out at the same time with the same audience and the same money: a photo, a short video and a carousel. With the first data the one that brings messages stays, and the following month a new idea is tested.

4/4 Pixel and Conversions API

From the ad to your CRM, with the viewing at the end of the road

The contact enters your CRM at once, and each step it takes (call, appointment, viewing) goes back to Meta through the conversions API. That way it learns which profile ends up viewing a home and looks for more like it, even if the audience is small.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató
  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora
  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab
  • Ciutadella de Menorca
  • Maó

Frequently asked questions about Meta Ads in Menorca

  • No, but it takes more care. With a limited audience we start from your data, avoid showing the same ad to the same people and measure which message brings a reply before raising the budget.

  • Yes: in a village people know the homes and the sales, and seeing that you have sold nearby carries weight. The ad shows your sales in the area and a simple way to ask for a valuation.

  • Yes. We choose the place where the audience lives and the language of the ad. We start with the places your visits already come from and test the others with little money.

  • Good photos of your homes, your client list with permission to write to them and a CRM or a form where the contacts arrive. With that we build the first ads and tell you what is missing.

  • They do not compete: the portal brings you whoever already looks for a home there, and Meta reaches whoever is not yet looking and owners who will one day sell. Each channel is measured separately, with the contacts it brings.

The Landing Agency team in the Barcelona office

Let the next property owner
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