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Email marketing for real estate agencies

Real estate email marketing agency in Castilla-La Mancha

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

In Castilla-La Mancha your contact list already knows your name: all that is left is to write to them again

The buyer who asked about a flat in Albacete, the owner who requested a valuation in Talavera and the family who viewed a house in Guadalajara are still in your address book. We organise that list, write what interests them and alert you when someone asks for a viewing.

  • An email people look forward to

    A newsletter about your market: what is selling, at what price and the house of the month. It gets opened because it is useful, not because it nags.

  • To each their own

    Buyers, property owners and investors receive different emails. Nobody receives a house they are not looking for or an offer they did not ask for.

  • You make the call

    When someone replies or asks to see a house, you get an alert with their name and what they are looking for. You just call.

Castilla-La Mancha, contact by contact

A mid-sized-town agency lives on being remembered when the moment comes

An agency in Ciudad Real, Cuenca or Hellín does not count on thousands of passing visitors: it counts on those who already know it. Every buyer who asked, every owner who requested a valuation and every family who saw a house and did not buy it is a contact who may come back. The problem is that they are scattered across your management software, your email and each salesperson's notes, and almost none has heard from you for months.

We bring them into a single list, split them by province, by what they want and by the moment they are at, and write each group what suits it. The buyer coming from Madrid does not get the same as the owner of a village house. We only write to people who have given their permission, as data protection requires. And if you are looking for more owners, it fits with win property owners.

Albacete 5 towns Albacete, Almansa, Hellín, La Roda and Villarrobledo: five lists, each with its own town. Someone who asked about a house in Almansa does not want an email full of flats in the capital, and with the list properly split they only receive what is theirs. Ciudad Real 9 towns Nine towns and a list that tends to grow without order. We separate contacts by town and by type of home, and the newsletter for Valdepeñas or Tomelloso reaches only people who live or are searching there. Cuenca 2 towns Cuenca and Tarancón have few contacts, and so each one weighs more. A short list, with buyers of distinctive homes and owners in the old town, is looked after with few emails, very well written. Guadalajara 2 towns In Guadalajara and in Azuqueca de Henares many contacts come from Madrid. We group them by what they asked about, school, garden or train, and alert them when a home comes in that answers it. Toledo 5 towns Toledo, Talavera, Illescas, Seseña and Ocaña: three types of contact, the old-town one, the one from La Sagra and the one from the Talavera market. Each has its own list, its own subject line and its own home of the month.
1/4 Contact base · lists

All your lists in one, with every contact in the group where they belong

We bring together the contacts you have scattered across your management software, your email and each salesperson's sheets. We remove duplicates and split by province and by type: buyer, owner, investor. That way, what you write to a contact in Cuenca is not received by one in Albacete.

2/4 Newsletter · your market

One email a month with what is happening in your province, signed by you

It explains how the market moves in Toledo or in Albacete through what you see every day: which home is worth a look and a useful guide for someone buying or selling, such as the steps to buy a house in the old town or to sell an inherited one. It carries your brand and your tone, not a template everyone has already seen.

3/4 Automatic alerts · buyers

A semi-detached house comes in at La Sagra and we write to whoever asked for one that same day

When you win a listing, it is matched with what each buyer asked for: town, budget, bedrooms, garden. We write to those who fit that same day. The buyer still looking from Madrid sees your home in their inbox before they see it on a portal.

4/4 Reactivating contacts

Someone who asked months ago and was left without a home comes back to ask for a viewing

Every list holds buyers who searched without finding and are still searching today. With a few emails written for them, some reply, ask about a new home and ask to see it. Those who do not answer are left alone, and we do not push.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató

  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora

  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario
See case studies

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab

Real estate email marketing agency in the province of Albacete5 towns

  • Albacete
  • Almansa
  • Hellín
  • La Roda
  • Villarrobledo

Other services in Castilla-La Mancha9 services

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Frequently asked questions about email marketing in Castilla-La Mancha

  • It depends on whether they gave permission to receive your emails. If they did, they join the list where they belong. If not, they are first asked with a simple message and we only write to those who accept. It is slower, but it complies with data protection and keeps your emails out of the spam folder.

  • No. The one from Madrid tends to ask about the journey, school and space; the one from Albacete, about neighbourhood and renovation. Each has their own list and subject line, and so the email speaks about what interests them.

  • Yes, because that is when they form an opinion of who their estate agent is. One email a month with what is happening in their neighbourhood and what has sold nearby keeps you present. When they decide to sell, they already know you, and a valuation that is easy to request does the rest.

  • We look at why: an unclear subject line, a badly split list or emails landing in spam. What fails is fixed and another subject line is tested on part of the list. Someone who opens nothing for a long time is no longer written to, to protect the reputation of your domain.

  • Yes. Each link carries a tag, so we see who clicked on a home and who asked for a viewing, and we match it with your CRM and your diary. Each month you see which email brought viewings from Toledo, from Guadalajara or from your town, and we use that to decide the next one.

  • With a single brand and separate lists for each office. Each email carries the signature of the salesperson who knows that town, so the contact replies to a person and not to a company address.

The Landing Agency team in the Barcelona office

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