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Email marketing for real estate agencies

Real estate email marketing agency in the province of Toledo

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

In your list there are Madrid buyers who asked about a home in Illescas and heard nothing more from you

A contact who asked for information some time ago may be ready to view today. We organise your list, write to each segment about what interests it (commute, new build, old-town house) and alert you when someone asks for a viewing.

  • An email people look forward to

    A newsletter about your market: what is selling, at what price and the house of the month. It gets opened because it is useful, not because it nags.

  • To each their own

    Buyers, property owners and investors receive different emails. Nobody receives a house they are not looking for or an offer they did not ask for.

  • You make the call

    When someone replies or asks to see a house, you get an alert with their name and what they are looking for. You just call.

The contacts you already have

Each contact came for a different reason, and no reason resembles another's

In an agency in the province of Toledo very different lists coexist: whoever buys a new-build in La Sagra to live near Madrid, whoever looks for a house with a patio in the old town, the heir to a village house in Ocaña, the owner of a flat in Talavera. The same email for everyone interests none of them. We split the list by what each one asked and write to each segment about its own thing.

The contacts are already yours, so this channel does not depend on someone finding you. It works for the buyer who still hesitates and for the owner who once asked for a valuation and did not decide. And if you want homes to sell, it fits with winning property owners. This is how we split it:

Toledo Toledo Contacts who asked about old-town houses or cigarrales, with a monthly email on what is moving in Toledo and an alert the day a house with a patio comes in. Talavera de la Reina Toledo Contacts from Talavera and the Campana de Oropesa who were left without a home. A short series of emails with properties in the area and an invitation to ask for a viewing. Illescas Toledo Buyers who asked about Illescas while looking from Madrid. They are written to with the commute, the home and a button to book a viewing at the weekend. Seseña Toledo A list for new-build and second-hand homes in Seseña. Each type receives its own: the new development to whoever asked for it and the resale to whoever looks for price. Ocaña Toledo Owners and heirs in the Mesa de Ocaña who live away. An email with the homes sold in their village and a simple way to ask for a valuation.
  • Toledo and its surroundingsLists for the old town, the cigarrales and nearby towns, with emails by type of home.
  • La SagraIllescas, Yuncos, Esquivias and Seseña: lists by commute and by new build.
  • Talavera and the Campana de OropesaContacts from Talavera, Oropesa and Lagartera, with emails for village homes and city homes kept apart.
1/4 Contact base · lists

Each contact in its own list: Madrid buyer, old-town buyer or village buyer

We bring together what is scattered: management software, mailbox and portals. We remove duplicates and separate by profile: buyer, owner, investor or someone who lives away. After that, each list receives what it asked for, by town and by type of home.

2/4 Newsletter · your market

A monthly email with what is moving between Toledo and Madrid

Written by you: which town has movement, which home deserves a viewing and a guide for whoever buys or sells. In your tone and with your photos, not with a template. And with an easy way out for whoever no longer wants to receive it.

3/4 Automatic alerts · buyers

A home comes in and the alert goes out that same day

When you win a property we match it with what each buyer asked for: town, bedrooms and budget. Whoever was looking for a house in Seseña receives the alert today, before finding it advertised elsewhere.

4/4 Reactivating contacts

The buyer who asked months ago comes back

Some buyers asked and did not find their home. With a short series of emails with new properties and a direct question (are you still looking?), some reply and ask for a viewing. Without pushing: every email carries its unsubscribe.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató
  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora
  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab
  • Illescas
  • Ocaña
  • Seseña
  • Talavera de la Reina
  • Toledo

Frequently asked questions about email marketing in the province of Toledo

  • By gathering and organising them. With few contacts well separated, each email weighs more. Then we write first to whoever asked for something specific.

  • It depends on what each one authorised. We check their origin and what they accepted, and write only to those we can. The others are asked for permission. Personal data is not something you improvise with.

  • A monthly newsletter for everyone and alerts only when a home comes in that fits. Whoever lives far away and reads email on their phone appreciates few emails, well chosen.

  • What you have seen yourself: which town is moving, homes worth seeing, a guide for whoever buys or sells and the commute to Madrid. You do not need much movement: you need it to sound like you.

  • They are a good audience for email. They are written to with the homes sold in their village and with a way to ask for a valuation, so they remember your name when they decide to sell.

  • By the viewings and the sales that come from them, not by the opens. Each month you receive how many contacts the list has reactivated, how many have asked for a viewing and how many have ended in a sale.

The Landing Agency team in the Barcelona office

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