Real estate email marketing agency in Logroño
Done: this is what your client sees today
Area read from your website: Sitges
Inbox of a buyer in Sitges
- RRibera EstatesThree new villas in Sitges this week09:12
- GGarraf PropiedadesSeptember prices in the Garrafyesterday
- PPunta HomesPenthouse with views: private viewingMon
- tyouragency.comNo email since they enquiredMarch
Writing to them this month
3
agencies in their area
Your contact base
Dormant
nobody has written to them since they enquired
Illustrative example with an agency in Sitges. Your check measures your position on Google Maps and whether AI names you.
Writing to them this month
3
agencies in their area. Not you.
Inbox of a buyer in Sitges
- RRibera Estates09:12
- GGarraf Propiedadesyesterday
- PPunta HomesMon
- tyouragency.comnothing
Illustrative example with an agency in Sitges. Your check measures your position on Google Maps and whether AI names you.
Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.
Give every email a reason to arrive
Someone who asked about a home in Cascajos and someone who requested a valuation in Varea should not receive the same sequence. We organise contacts by their real relationship with the agency, check whether we may write to them and send information that answers what they asked.
An email people look forward to
A newsletter about your market: what is selling, at what price and the house of the month. It gets opened because it is useful, not because it nags.
To each their own
Buyers, property owners and investors receive different emails. Nobody receives a house they are not looking for or an offer they did not ask for.
You make the call
When someone replies or asks to see a house, you get an alert with their name and what they are looking for. You just call.
A database is not an address list to bombard
An agency often gathers contacts from viewings, forms and conversations. Before preparing a campaign, we review where each record came from, what information the person received and which messages are allowed. In Spain, promotional email needs a valid basis and an easy way to opt out; requesting a property viewing does not automatically make someone a newsletter subscriber.
We then separate the conversations. Someone buying may appreciate a relevant update about homes the office handles. Someone considering selling needs to know how a valuation is arranged and who will respond. We do not send one neighbourhood listing to the entire database merely because it is new. If the agency also serves Arnedo or Calahorra, we do not mix those areas into Logroño messages without knowing what each contact wanted.
Permission and contact origin before the first send
We review forms, imports and CRM labels to know which messages were accepted or whether a previous relationship may justify them in a particular case. That information stays with the contact and records with unexplained origins are removed. Every promotional email identifies the agency and makes opting out easy; objections are applied promptly.
Different messages for buying and selling
A property alert uses current homes and criteria the person expressed. An owner sequence explains the sales process and offers a conversation with the office. Between messages, the team has room to respond; automation is not a way to send more email to everyone.
Listings updated as the portfolio changes
If a Madre de Dios home has been reserved, it should not appear as available in a scheduled email. We check links, images, publishable prices and status before sending. The email may include alternatives if relevant, but should not use an old listing as bait for something else.
Measuring replies and sales work
Opens are an imperfect signal because of email-client privacy filters. Replies, listing visits and appointments confirmed by the office are more useful. We record unsubscribes and bounces to maintain the list. Reports help adjust frequency and topics rather than crediting an entire sale to the last email opened.
Local email helps only when it matches a real preference
These municipal neighbourhoods can organise alerts and content if the agency knows what each person sought and has homes or a service there:
- Casco AntiguoA contact interested in the Casco Antiguo receives information about real homes there only when it is appropriate to write and the property remains available.
- Madre de DiosFor Madre de Dios, a useful alert links to the correct listing and allows a viewing request. It leaves the sequence when the property's status changes.
- Los LiriosWe do not add the entire database to a Los Lirios list. We use the preference a person actually stated and respect their decision to stop such alerts.
- VareaA valuation enquiry in Varea may need human follow-up. Email explains the next step; it does not replace a conversation about that home.
- CascajosIf someone asked about homes in Cascajos, we send only relevant, verified updates. A mass catalogue of the whole city does not answer that request.
- El CuboInterest in El Cubo should be recorded in the CRM before it is used for segmentation. If the office has nothing useful to share, we do not send merely to fill a calendar.
- ValdegasteaWe keep Valdegastea buyer alerts separate from content for owners who want to sell there. The contacts may need different rhythms and responses.
We already do it for agencies like yours
Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.
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How Corredor Mató multiplied its potential clients by five
×5,3
potential clients a month, from 7 to 37
Corredor MatóCosta BravaView case study of Corredor Mató -
How Grandiora multiplied property-owner enquiries by five
×5
property-owner enquiries in 12 months
GrandioraBarcelona and the MaresmeView case study of Grandiora -
How MG became the first Google profile in Barcelona's uptown
×1,9
visits a month from their Google profile, from 116 to 224
MG Grupo InmobiliarioBarcelonaView case study of MG Grupo Inmobiliario
What people say about us on Google
Unedited: these are public reviews from our Google profile. You can read them all.
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★★★★★
An exceptional real estate marketing agency
We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
CP Carles Planas5 reviews -
★★★★★
Committed to results
Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
JR Jesús Rguez4 reviews -
★★★★★
Winning apartment listings with Ads
I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
AH Arturo HernándezLocal Guide · 43 reviews
And this is how Google sums up the rest:
- “Very serious and they monitor the work regularly.”
- “Very good service and very good people.”
- “We are really satisfied with this agency's work.”
Near Logroño
If the agency serves Arnedo or Calahorra, we check who asked about each town and what the office can offer. Adding a town name to the subject line is not enough:
- Arnedo
- Calahorra
Other services in Logroño9 services
Frequently asked questions about email marketing in Logroño
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We do not assume an existing list permits promotional email. We first check data origin, the information given and the relevant basis. People who requested only a one-off service are separated from those who may receive updates.
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It should be clear who writes, what is offered and how to stop receiving it. Links lead to real, current homes or services. Before starting a sequence, we review wording and the rules applicable to the agency's contacts.
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It depends on the portfolio and what each person requested. One relevant update is better than several repeated emails. We observe replies, unsubscribes and complaints and adjust frequency with the team.
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A later conversation may be possible if there is a valid basis and the person has not objected. We ask what they need now and suggest real alternatives; a viewing alone does not put someone into an automatic promotional sequence.
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Not on their own. Many email clients protect privacy and distort that measure. We pay more attention to replies, enquiries and confirmed appointments, as well as unsubscribes. The aim is a useful relationship, not an isolated open rate.
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We review how it records contacts, statuses and objections before connecting it. Real estate email marketing should respect recorded choices and help the office understand why each message arrived.
