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Google Ads for real estate agencies

Real estate Google Ads agency in the province of Segovia

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

In Segovia a lot of visitor searches come in: you pay for the buyer's and leave out the day-tripper's

Hotel, rural cottage, parking and tickets get mixed in with housing searches. We bid on whoever wants to buy or sell in the city, the sierra and the north, we drop the rest and tell you what each call has cost.

  • Get calls from people searching right now

    Ads with a call button: people looking for a home in your area call you there and then, rather than leaving a form that goes cold.

  • What a click costs in your area

    See what is paid today on Google for the property searches that name your area.

  • Every euro, explained

    Once a month we tell you where the budget went and what it brought: calls, viewings and deals. No jargon.

One account for the city, the sierra and the north

Where there are so many visitors, every word of the search has to earn its click

“House in Segovia” is typed by someone buying and by someone wanting a rural cottage for a long weekend; “flat Segovia”, by someone moving and by someone looking for accommodation. Google does not tell them apart. That is why we build the account from buying and selling searches, split them between the capital, the Guadarrama sierra and the villages of the north, and drop hotels, restaurants, tickets and seasonal rentals from day one.

The owner has a campaign of their own: someone who owns a house in the sierra they no longer use types “sell house in El Espinar” or “how much is my house worth in La Granja”, and your valuation ad appears. It is one of the routes to win property owners. We start with the capital:

Segovia Segovia The capital mixes two searches: the buyer's and the visitor's. We bid on “flat for sale” and “house in the old town” and leave out anything that is accommodation or tourism.
  • Sierra de GuadarramaLa Granja, Valsaín and El Espinar: weekend homes and main residences, with one ad for each and no spending on those looking for a rural cottage for a long weekend.
  • Riaza and AyllónFew searches, very local: a small campaign with the name of the village in the headline. Every click counts, which is why tourism clicks are cut from the start.
  • Alfoz de SegoviaA villa or townhouse in La Lastrilla, Palazuelos de Eresma or San Cristóbal de Segovia: a family that wants a garden without leaving the city searches differently from someone buying in the sierra.
1/4 Google Search · keywords

You pay for whoever buys in Segovia, not for whoever plans the long weekend

We drop hotel, rural cottage, restaurants, tickets, parking and jobs. We bid on “house for sale” with the name of each village and on “flat in” with the name of each neighbourhood. And every week we read what was typed before the click.

2/4 Valuation campaigns

The owner of a house in the sierra they no longer use

Whoever has a house they hardly set foot in ends up wondering what it is worth. When they type it, your valuation ad appears, they request it in a minute and the alert reaches your phone. You get there before the agency that only advertises on the portal.

3/4 Remarketing · YouTube and Display

The buyer who looked at a house one weekend and went back to Madrid

Almost nobody buys on the first visit. Whoever saw a home on your website finds it again on YouTube, in Gmail or on the sites they read, until they decide to call you.

4/4 Measurement and conversions

You know which village and which campaign give you calls

We track every call and every form, split them by city, sierra and north and match them with your viewings and sales. Each month the money moves from what only brings clicks to what brings clients.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató

  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora

  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario
See case studies

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab

Real estate Google Ads agency in the province of Segovia1 towns

  • Segovia

Other services in the province of Segovia9 services

Meta AdsSegovia Instagram AdsSegovia Facebook AdsSegovia ChatGPT AdsSegovia Real estate SEO and AISegovia Artificial intelligenceSegovia Email marketingSegovia Web designSegovia Web developmentSegovia

Frequently asked questions about Google Ads in the province of Segovia

  • With excluded words (hotel, tickets, restaurant, rural cottage) that we review every week, and with ads that say “for sale” in the headline. That way whoever is planning a getaway does not even click.

  • Yes, because each village is searched differently. One campaign per village lets you compare what each call costs and move the money to the one that works.

  • You can: advertise to people who live in Madrid and search for a house in the Segovia sierra. We test it with a small campaign and, if the calls come at a good price, we widen it.

  • Google reaches people when they are already searching, and that owner is not yet. To reach them earlier there are Instagram and Facebook ads, which we explain in Meta Ads.

  • Yes: we start with the valuation campaign, which needs no listings, and with ads for the homes you already have. The rest is added as the website grows.

The Landing Agency team in the Barcelona office

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