Skip to content
Check my website
Check my site
Google Ads for real estate agencies

Real estate Google Ads agency on the Costa Cálida

Put your website to the test

Free · no sign-up · instant

Free · no sign-up · instant result

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

On the Costa Cálida you pay for people looking for a home by the sea, not for people planning a weekend

The Mar Menor is searched for its beaches, its plans and its summer lets, and only part of those searches are to buy. We choose the ones that end in a viewing, split them between the seven municipalities and tell you what every call has cost.

  • Get calls from people searching right now

    Ads with a call button: people looking for a home in your area call you there and then, rather than leaving a form that goes cold.

  • What a click costs in your area

    See what is paid today on Google for the property searches that name your area.

  • Every euro, explained

    Once a month we tell you where the budget went and what it brought: calls, viewings and deals. No jargon.

Where the money goes

A coast that is searched a lot and bought with care

Typing “Mar Menor” into Google means, for many, looking for the weather, a beach or somewhere to eat. Typing “bungalow in Los Alcázares” or “villa near La Manga”, in Spanish or English, is something else: it is a buyer. Our first job is to separate the two searches and pay only for the second, with firm exclusions against seasonal lets, hotels and sailing or diving lessons.

The budget is not split in equal parts. The seven municipalities have different clicks, languages and buyers, and the owner who wants to value their home goes in a campaign of its own; winning property owners explains it. This is how each municipality is approached:

Cartagena Region of Murcia Two campaigns: the urban centre, with searches by neighbourhood and type of flat, and the coast, with La Manga and Cabo de Palos. Whoever searches in one does not buy in the other, and so you see which brings calls. San Javier Region of Murcia Santiago de la Ribera and La Manga as area words, in Spanish and English. Weekly-let apartments are ruled out and we pay for bungalow, townhouse and penthouse with the name of the area. San Pedro del Pinatar Region of Murcia Lo Pagán and San Pedro as words of their own. A shorter, more local market: a small campaign, with the valuation for the owner in the municipality in a separate ad. Los Alcázares Region of Murcia The home a short walk from the promenade and the Mar Menor, often searched for in English. A campaign in two languages, with a landing page of its own for each and a long list of holiday-let exclusions. Mazarrón Region of Murcia Puerto de Mazarrón and Bolnuevo for whoever wants the sea, and estate words for whoever wants to live inland. Two campaigns, because the buyer and the click are not the same. Águilas Region of Murcia Águilas and its coves as an area word, with the buyer from Spain and from abroad. A short budget: in a small market you see quickly whether the ad makes the phone ring. La Unión Region of Murcia La Unión as a nearby alternative to Cartagena. Ads for whoever compares price and distance to the sea, and a valuation campaign for the owner who wants to sell their village home.
1/4 Google Search · keywords

You pay for the home by the sea, not for the weekend plan

Out goes whatever sounds like a hotel, a one-week let, sailing lessons or looking for a beach. In stays whatever names an area next to bungalow, townhouse, villa or penthouse. Every week we look at what people typed before clicking and refine the list.

2/4 Valuation campaigns

The owner of the bungalow they no longer use who wants to know what it is worth

Someone with an apartment in La Manga or a bungalow in Los Alcázares who no longer uses it types “how much is my house worth” in the language of their country. Your ad appears with a short form and you get the alert instantly, to call them as soon as you can.

3/4 Remarketing · YouTube and Display

Someone who saw a home in summer comes back to it in winter

Many coastal buyers look while on holiday and decide later, back home. If they opened one of your listings, we remind them of it on YouTube, in Gmail and on the pages they read, until they write to you, and only for as long as their decision lasts.

4/4 Measurement and conversions

Every call, with its municipality and its language

We count the calls, WhatsApp messages and forms from each ad and match them with your viewings and your sales. You see which campaign gives calls that end in a viewing, the Mar Menor one, the Mazarrón one or the Águilas one, the English one or the Spanish one, and you move the money to the one that closes.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató

  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora

  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario
See case studies

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab

Real estate Google Ads agency in the Region of Murcia24 towns

  • Águilas
  • Alcantarilla
  • Alhama de Murcia
  • Archena
  • Los Alcázares
  • Caravaca de la Cruz
  • Cartagena
  • Cieza
  • Fuente Álamo de Murcia
  • Jumilla
  • Lorca
  • Mazarrón
  • Molina de Segura
  • Mula
  • Murcia
  • Puerto Lumbreras
  • San Javier
  • San Pedro del Pinatar
  • Santomera
  • Las Torres de Cotillas
  • Torre-Pacheco
  • Totana
  • La Unión
  • Yecla

Other services on the Costa Cálida9 services

Meta AdsCosta Cálida Instagram AdsCosta Cálida Facebook AdsCosta Cálida ChatGPT AdsCosta Cálida Real estate SEO and AICosta Cálida Artificial intelligenceCosta Cálida Email marketingCosta Cálida Web designCosta Cálida Web developmentCosta Cálida

Frequently asked questions about Google Ads on the Costa Cálida

  • With words excluded from the start (rental, weeks, hotel, holiday) and a weekly review of real searches. Each week the exclusion list is longer and the spend cleaner.

  • According to what each stretch delivers. We start with a cautious split and, with the data on calls and viewings, move the money towards the one that brings more. There is no fixed formula.

  • Yes, with a short budget and one campaign per municipality. In a small market you quickly see whether the ad makes the phone ring.

  • Yes. Each type of home goes in its own ad group, with its own words and budget, so one does not eat the other.

  • It is decided with data: if your contacts already arrive in those languages, a campaign is opened with its own ad and listing. If not, nothing is spent on them.

  • Each does a different job. Google picks up the buyer who is already searching; Meta Ads, with Instagram and Facebook, makes you known to the one who is still looking around. They run together, with two budgets and two measurements.

The Landing Agency team in the Barcelona office

Let's get them calling you
before your competition

Check my website