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Email marketing for real estate agencies

Real estate email marketing agency in Lanzarote

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

Your list holds someone who asked about a villa in Playa Blanca on holiday and never heard from you again

Buyers who looked at the island one summer, owners who live abroad and contacts from a fair: they are all still there. We sort the list, write to each one about what interests them and, when someone asks for a viewing, the alert reaches your phone.

  • An email people look forward to

    A newsletter about your market: what is selling, at what price and the house of the month. It gets opened because it is useful, not because it nags.

  • To each their own

    Buyers, property owners and investors receive different emails. Nobody receives a house they are not looking for or an offer they did not ask for.

  • You make the call

    When someone replies or asks to see a house, you get an alert with their name and what they are looking for. You just call.

Lanzarote and your contact list

Your list holds the visitor who fell for the island and did not buy the first time

Many people get to know Lanzarote on holiday, and some come back thinking of buying. Many asked an agency for information and stayed on a list. Alongside them are owners who live abroad, people in Arrecife who asked about a flat and contacts from a fair whom nobody has called again.

We separate that list by what each person wants (buy, sell, invest), by area and by language, and each list gets its own email. The newsletter exists in Spanish and English, and if your contact is from another country our solution for international clients explains it. This is how it is organised by town:

Arrecife Lanzarote People in the capital who asked about a flat and did not find one. Emails in Spanish with the new homes in the city, without mixing in whoever wants a second home. Teguise Lanzarote Costa Teguise and Famara: contacts who looked at the coast one summer. One email per area with the new home. Tías Lanzarote Puerto del Carmen: apartment owners who live abroad and contacts from fairs. An English newsletter with what is selling in their area. San Bartolomé Lanzarote Playa Honda and the interior: island families. Short emails with new homes in the municipality and a guide for whoever is thinking of selling. Yaiza Lanzarote Playa Blanca and Puerto Calero: villa buyers who have been comparing for months. An alert the same day each new villa comes in, with photo, area and listing in their language.
1/4 Contact base · lists

Every contact, on the right list

We gather what you have scattered across your CRM, email, portals and fairs, remove the duplicates and sort it by what each person wants and by their language. The neighbour in Arrecife and the owner who lives abroad stop receiving the same email.

2/4 Newsletter · your market

A monthly newsletter about what is happening in Lanzarote, told by you

What price homes sell for in your area, a home worth seeing and a guide for whoever buys or sells, with your brand and your tone. No templates seen everywhere.

3/4 Automatic alerts · buyers

A villa comes in at Yaiza and we write to whoever was looking for it

When you take on a property, it is matched with what each buyer asked for: area, price and bedrooms. We write to them that day, in their language, before they see it on a portal.

4/4 Reactivating contacts

The buyer who was left without a home and now asks again

Almost every list holds someone who asked about Lanzarote and did not find the right home. With a few emails written for them, with what is new in their area, some reply and ask to see it. Others answer that they already bought and leave the list, which ends up cleaner.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató
  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora
  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab
  • Arrecife
  • San Bartolomé
  • Teguise
  • Tías
  • Yaiza

Frequently asked questions about email marketing in Lanzarote

  • It depends on whether they agreed to receive information from you. We only write to those who gave permission; the rest are invited to subscribe from your website.

  • Yes. With few contacts each email gets more care, and a well-aimed message to someone who really is looking for a home is worth more than a generic one sent to many.

  • In the language of their country as a first option, with a link to change it. If they reply in another language, it is noted on their record and the next emails go out in that one.

  • The automatic email stops and, if someone asks about it, they receive similar ones in the same area. The sale does not leave contacts with a broken link.

  • Yes. If someone opens the same villa several times or asks for a viewing, the alert reaches your phone with their name and the home they looked at.

The Landing Agency team in the Barcelona office

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