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Real estate SEO and AI

Real estate SEO agency in Galicia

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

In Galicia people search for a home by city, by ría and by village, and your website has to appear in all three

Someone who wants to live in Vigo does not type the same as someone looking for a stone house in Lugo, or someone asking about Sanxenxo from Madrid. We take care of the technical side, the guides for each area and getting AI to know you, so that your agency shows up in each of those searches.

  • Lluís Jiménez, Senior SEO at Landing Agency Lluís's AI assistant (Senior SEO)

    Build authority with content in your voice

    I have trained it with everything I know about real estate SEO and GEO. Talk to it as you would talk to me.

  • How many people are looking for a home in your area

    See how many people search every month to buy, sell or rent in your area, and what they type into Google.

  • Own your search in AI

    More and more buyers ask instead of searching. See whether AI names you or your competition.

Galicia, four provinces and three ways of searching

One search engine for the city, the ría and the interior

Galicia has 35 towns of more than 15,000 inhabitants, adding up to 1,674,422 people according to the INE, and its market is spread across several places at once. In A Coruña and Vigo people search by neighbourhood. On the rías they search by beach and by village. In Lugo and Ourense they type the name of the hamlet, almost always with the words “stone house” or “with land”.

The same place, besides, is typed in several ways: “La Coruña” and “A Coruña”, “Orense” and “Ourense”, or “casas en venda” if the search is in Galician. Your website has to answer them all. That is why we rank your agency in your towns and not “estate agent in Galicia”, a search too wide to sell anything. And if part of your buyers live abroad, those pages exist in their language too: we explain it in international clients.

A Coruña 14 towns A Coruña, Santiago and Ferrol are searched by city and by neighbourhood; around them, whoever wants a house with a garden types the name of the municipality. One page for each, all linked together. Lugo 3 towns Lugo, Monforte de Lemos and Viveiro: here SEO is local and about detail, with one page per district. Fewer searches, but from people who already know where they want to live. Ourense 1 town Only one town exceeds 15,000 inhabitants, Ourense itself. We work the city and, around it, the village and district names typed by whoever is looking for a home in the interior. Pontevedra 17 towns It is the province with the most large towns, 17. Vigo, Pontevedra and the coast compete for the same searches, and what decides who shows up is the content for each area. Rías Baixas 12 towns Twelve municipalities between Vigo and Boiro, with buyers who search by beach, by ría and by village. One page per municipality, also written in English for whoever is looking from abroad.
1/4 Technical SEO and architecture

A website organised the way people search: by city, by ría and by district

One page for Vigo, another for each municipality on the ría, another for the Ribeira Sacra. We look after addresses, titles and speed, and write each name the way people type it, in Spanish and in Galician, so that Google knows what you sell and where.

2/4 Hyperlocal content

A guide for each place, written with a name and surname

Each piece answers what is asked in that place: what to check before buying a stone house with land, how life is in a coastal village in winter, which part of Santiago suits a family. It carries your signature and links to the rest of your website.

3/4 GEO · AI search visibility

Get AI to name you when people ask where to live in Galicia

Someone thinking of moving tells an AI the plan: near the sea, with a garden, without giving up the services of a city. We prepare your website so that ChatGPT, Gemini or Perplexity cite you in those answers, and every month we check in which ones you appear.

4/4 Google Business Profile and local search

Your Google listing, one per office

The listing for your Vigo office does not rank you in A Coruña. Each office needs its own, with its address, real photos and reviews answered: that is how you appear on the map when someone types “estate agent near me”. Here is a guide to looking after your listing.

Check right now where your agency shows up when someone searches for a home in Vigo:

We query Google Maps live. No sign-up.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató

  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora

  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario
See case studies

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab

Real estate SEO agency in the province of A Coruña14 towns

  • Ames
  • Arteixo
  • Boiro
  • A Coruña
  • Cambre
  • Carballo
  • Culleredo
  • Ferrol
  • Narón
  • Oleiros
  • Ribeira
  • Sada
  • Santiago de Compostela
  • Teo

Other services in Galicia9 services

Google AdsGalicia Meta AdsGalicia Instagram AdsGalicia Facebook AdsGalicia ChatGPT AdsGalicia Artificial intelligenceGalicia Email marketingGalicia Web designGalicia Web developmentGalicia

Frequently asked questions about real estate SEO in Galicia

  • Both. People search both ways, and a website that uses only one leaves out part of those searches. We put the official name in the titles and the other form in the text and in the questions on each page. We do the same with Ourense and Orense, and with the Galician words.

  • Yes. There are fewer searches, but they are more specific: the name of the village, the type of house. A page written for that search has more chances of showing up than a general list, and your office's Google listing does the rest.

  • In Galicia a hamlet is named by its lugar and its parish, and that is how people who know the place search for it. We build the listing with that name, with the municipality and the district around it, so that Google connects it with what is typed.

  • Not to start with. We work the pages in Spanish and in English, and include the place names and Galician words that people type when they search. What matters is that each municipality has its own page and that it sounds like someone who knows it.

  • Not always. An AI answers with what it understands from your website: who you are, where you work and what you sell, with clear pages for each area. Every month we ask it about your municipalities and note in which ones it cites you.

  • With one page per municipality that answers what people ask from outside: how to get there, what winter is like, what costs the house has. And with your office's listing well looked after, because the map is another place where they check you before calling.

The Landing Agency team in the Barcelona office

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