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ChatGPT Ads for real estate agencies

Real estate ChatGPT Ads agency in the province of Málaga

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

Someone who asks ChatGPT where to buy on the Costa del Sol tells it everything: your ad can sit below the answer

It is a very new channel and almost nobody yet knows what works for real estate. We start with a small budget in one or two areas of the province, with buying questions already thought through, and tell you which viewings each euro has brought before we scale up.

  • Your ad, below the answer

    When someone asks about homes in your area, your ad can appear right below, separate from the answer and marked as sponsored.

  • Tested with a small budget

    We start with a small budget and one or two areas. If it brings visits, it grows; if not, it stops and we tell you.

  • You know what it brought you

    Every month we tell you which ads brought clicks, listing views and visits, and what each one cost. No jargon.

Long questions, specific areas

Each question brings the area, the family and the plan: a buyer who already knows what they want

Type into ChatGPT “villa with a pool near an international school in Marbella” or “apartment near Málaga airport to work from home” and you will see the difference from Google: nobody types two words, people tell it everything. That long question comes from someone who is already deciding, and the province gets many of them: buyers from abroad, families relocating, retirees, people working remotely.

Our job is to choose the topics worth appearing in, prepare the ad with the home and its listing on your website, and measure what happens after the click. The ad sits below the answer, set apart and marked as sponsored; appearing inside the answer is a different job, that of real estate SEO. This is how we divide the work:

Costa del Sol 12 towns Questions that span the whole coast: “where to buy near the beach and the airport”. They are grouped by topic and not by town, and we decide which ones are worth appearing in. Málaga 11 districts “Flat with a terrace in central Málaga to live in all year round” or “quiet neighbourhood near the beach for a family”: questions from someone moving to the capital. Marbella Málaga “Villa with sea views and a pool near an international school”: questions full of detail and with a high budget, where an ad with the exact listing saves conversations. Mijas Málaga “Townhouse in Mijas with a garden and a golf course nearby” or “white village with views of the coast”: questions about lifestyle, not square metres. Vélez-Málaga Málaga “House in the Axarquía with sea views to retire to” or “flat in Torre del Mar near the beach”: questions from someone taking a calm look at a market they do not know yet. Fuengirola Málaga “Apartment near the beach in Fuengirola to live in all year round”: the question of the resident who is arriving, with an ad that leads to the listing with its photos. Estepona Málaga “New build in Estepona by the sea with near delivery”: questions about developments, where the ad can lead to the floor plan and the viewing. Benalmádena Málaga “Apartment in Benalmádena near the port to spend the winter”: people ask about the climate and the plan, and the ad answers with the specific home. Torremolinos Málaga “Flat in Torremolinos near the airport and the beach to let out”: the investor's question, with an ad that leads to the listing and shows the location.
1/4 ChatGPT Ads · the ad in the conversation

Your ad, below the answer to whoever asks about the coast

A buyer asks about villas near Marbella and ChatGPT replies. Below that reply, set apart from it, your ad appears marked as sponsored. It does not cut the conversation short: it appears when the person asking is already choosing where to look.

2/4 Topics and purchase intent

We group the questions by what the buyer wants

Homes to live in all year round, a second home by the sea, new builds with near delivery, flats for an investor: each topic gathers many ways of asking. We decide with you which ones you appear in, in Spanish and in English, and we start with one or two.

3/4 Ads featuring your property

With the specific home, not your website's front page

The ad carries a photo, the area, the price and a direct link to the listing, in the language the question was asked in. The formats are new and they change, so we prepare the ads for what OpenAI offers today and adjust them when it opens others.

4/4 Measurement · from the question to the viewing

From the question to the viewing on the listing

We tag every click that arrives from ChatGPT and follow it on your website and in your diary: which listing they saw, whether they asked for a viewing and whether it happened. Nobody reads the conversations, we measure from the click. You see which topics bring viewings and which are not worth pursuing.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató
  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora
  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab
  • Alhaurín de la Torre
  • Alhaurín el Grande
  • Antequera
  • Benalmádena
  • Cártama
  • Coín
  • Estepona
  • Fuengirola
  • Nerja
  • Rincón de la Victoria
  • Ronda
  • Torremolinos
  • Torrox
  • Vélez-Málaga

Frequently asked questions about ChatGPT Ads in the province of Málaga

  • Below the answer, set apart from it and marked as sponsored. It carries the villa's photo, the area and a link to its listing. The exact format is set by OpenAI and it changes, so we show you the one that can be used each month, not one of promise.

  • Because the coast has buyers who ask a great deal long before they come and in several languages, and a new channel is tested with little. We start with a small budget in one or two areas and decide with data whether it is worth continuing.

  • The ad can be prepared in the language of the question, and the listing it leads to has to be in that same language. If your listing is only in Spanish, the click is lost, and it is worth fixing that before advertising.

  • No: the ad sits apart from the answer. For ChatGPT to name you inside the answer, your website and your mentions have to be solid, and that is earned, not paid for. They are two different things and it pays to have both.

  • There is no need. Google Ads is still where we already know how to measure what each euro brings; ChatGPT is tested with a small part of the budget and we compare what each one brings.

  • It is a new format and it changes. That is why we review it every week and let you know about anything that affects you. The test is small precisely for that: if the format changes, you have risked little and learned which questions in your area bring viewings.

  • No. The conversations are private and neither you nor we see them. We measure from the click: which listing was viewed, whether a viewing was requested and whether it took place.

The Landing Agency team in the Barcelona office

Let the buyer see you
while they are still asking

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