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Email marketing for real estate agencies

Real estate email marketing agency in the province of Málaga

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

Your next sale on the Costa del Sol may already be in your contact list, waiting for an email in their language

Every agency on the coast keeps contacts who asked about a home one summer and never heard from it again. We sort your list by language and by what each person wants, write to them about what interests them and alert you when someone asks for a viewing.

  • An email people look forward to

    A newsletter about your market: what is selling, at what price and the house of the month. It gets opened because it is useful, not because it nags.

  • To each their own

    Buyers, property owners and investors receive different emails. Nobody receives a house they are not looking for or an offer they did not ask for.

  • You make the call

    When someone replies or asks to see a house, you get an alert with their name and what they are looking for. You just call.

The list, by language and by motive

A list with contacts from several countries is not one list: it is several

On the coast, an agency's list mixes someone who asked about a villa in Marbella from abroad, the neighbour in Vélez-Málaga who wants to sell, the investor who looked at apartments near the airport and the resident who wants a different home. Writing the same thing to all of them, and in Spanish, is losing them. We separate them by language, by area and by what they are looking for.

And we write when it counts: an alert when a home comes in that matches what they asked for, a market newsletter in their language and a few emails for those who cooled off. For buyers from abroad we build on our solution for international clients. This is how we divide the work:

Costa del Sol 12 towns One list per town of interest: whoever looked at Marbella receives Marbella villas, whoever looked at Fuengirola receives Fuengirola apartments. And the email arrives in the language they gave their details in. Málaga 11 districts Owners in the capital and buyers moving in: a neighbourhood newsletter (Centro, Pedregalejo, Teatinos) with what is selling near them and a selling guide for whoever is thinking of taking the step. Marbella Málaga Contacts who asked about a villa months ago: an alert when a similar home comes in in their area and a newsletter in English with what is moving in the Golden Mile or Nueva Andalucía. Mijas Málaga Emails for the resident of Mijas Pueblo who wants to sell and for the buyer in La Cala who is still comparing. Each list receives homes from its own village, not from the whole coast. Vélez-Málaga Málaga Buyers and owners in the Axarquía: a monthly newsletter in Spanish about what is happening in Vélez-Málaga and Torre del Mar, and alerts when a home with mountain or sea views comes in. Fuengirola Málaga Contacts in Fuengirola who left their email at the office or at a fair: we sort them, remove the duplicates and write in the language they speak, with apartments in Los Boliches and Torreblanca. Estepona Málaga When a new development comes in in Estepona, we write the same day to whoever asked for new builds by the sea, before they see it on a portal. Benalmádena Málaga Buyers who looked at Benalmádena on holiday and did not call: three emails written for them, with the port, the beach and the commuter train as arguments. Torremolinos Málaga Investor contacts who asked about apartments in Torremolinos: alerts with homes near the airport and the beach, and a guide for whoever wants to let.
1/4 Contact base · lists

Each contact, in their language and on their list

We gather the contacts that are now in your CRM, in your inbox and on the sheets from fairs, remove duplicates and classify them: buyer or owner, lives here or abroad, writes in Spanish or in English. We also note the area each one is interested in.

2/4 Newsletter · your market

A monthly newsletter about your market, in two languages

You tell them what is happening on your coast: which homes have come up, how each town is moving and a useful guide for whoever buys or sells. With your brand and your tone, in Spanish and in English, and without the templates you see everywhere.

3/4 Automatic alerts · buyers

The buyer hears before the portals

When you list a home, it is matched with what each buyer asked for (area, price, bedrooms, views) and we write to them the same day, in their language. Someone who lives abroad and cannot follow the portals every morning gets the alert in their inbox.

4/4 Reactivating contacts

Those who asked one summer and never came back

Almost every list holds buyers who visited the coast, asked and went back to their country without a home. With a few emails written for them, some return: they reply, ask about a new home and ask to see it on their next trip.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató
  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora
  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab
  • Alhaurín de la Torre
  • Alhaurín el Grande
  • Antequera
  • Benalmádena
  • Cártama
  • Coín
  • Estepona
  • Fuengirola
  • Nerja
  • Rincón de la Victoria
  • Ronda
  • Torremolinos
  • Torrox
  • Vélez-Málaga

Frequently asked questions about email marketing in the province of Málaga

  • Yes, if you have their consent or a previous relationship that allows it and the email carries a simple way to unsubscribe. Before starting we check where the contacts come from, set aside those that cannot be used and keep a record of each sign-up.

  • In the one they used when contacting you and, if it is not recorded, in the language of the website where they asked. If in doubt, the first email goes out in two languages and the click tells us which each person prefers.

  • Those that tell them how their area is moving and offer a no-obligation valuation, in their language: an email now and then, not a campaign. When they think of selling, yours is the email they have to hand. It is the basis of our solution to win property owners.

  • We prevent it from the start: we send from your domain with the right technical set-up, clean out addresses that no longer exist and write only to people who have interacted with you. Every month we see which emails are opened and adjust.

  • It is matched with the saved requests on your list (area, type, price) and only whoever fits is alerted, the same day. It is not a mass mailing: it is an email to the few people who were waiting for it.

  • Each email carries its own link, so you see who opens it, who asks for a viewing and which home interests them. Every month we tell you how many dormant contacts have replied again and how many ended in a viewing.

The Landing Agency team in the Barcelona office

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