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Email marketing for real estate agencies

Real estate email marketing agency in the province of Granada

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

Someone who asked about a carmen a year ago may be ready to buy today: your contact list is still there

Every agency in Granada holds contacts of people who asked about a home and never heard from it again: visitors to the coast, buyers from abroad, owners who hesitated. We organise that list, write what interests each of them and alert you when someone asks for a viewing.

  • An email people look forward to

    A newsletter about your market: what is selling, at what price and the house of the month. It gets opened because it is useful, not because it nags.

  • To each their own

    Buyers, property owners and investors receive different emails. Nobody receives a house they are not looking for or an offer they did not ask for.

  • You make the call

    When someone replies or asks to see a house, you get an alert with their name and what they are looking for. You just call.

Contacts who already know you

In Granada the contact list mixes very different people, and each group expects a different email

Among your contacts there are those buying to live in the capital, those who want to invest in a flat to let near the university, the person from Granada who dreams of a home on the coast, the foreigner who got to know the city on a visit and the owner who once asked for a valuation. If they all get the same email, none of them opens it. We split them into lists and write to each one about what is theirs.

Those emails are also a way to win property owners: the guide to selling without surprises reaches someone who does not yet think of you as an agency. This is how we organise it:

Costa Tropical 2 towns One list for whoever is looking for a home on the coast and another for whoever already owns one and is thinking of selling. Each receives the alerts for its own town, in Spanish or in English, not a general alert. Granada Granada The capital's list is split into living, investing and valuing. Whoever buys to live gets neighbourhoods and homes; the investor, what moves in the city's rental market. Motril Granada Contacts in Motril and people from Granada with a holiday home there. A seasonal email before summer, with the new homes on the coast for whoever is looking for them. Almuñécar Granada A two-language list for buyers from abroad who asked about Almuñécar and La Herradura. Emails in English written the way it is read there, not translated word for word. Armilla Granada Contacts of families looking to change flat. An alert when a flat with more bedrooms comes in in Armilla, before it appears on a portal. Las Gabias Granada Buyers who asked for a house with a garden. When a villa or townhouse comes in in Gabia Grande or Gabia Chica, it is matched with what each one asked for and they are written to that same day. Maracena Granada First homes and new builds: a series of emails for whoever is starting to look, with what to check in a new home and how to ask for a viewing. Loja Granada Contacts in Loja and the villages next door. A short newsletter with new homes and a selling guide for the owner who hesitates about selling. Atarfe Granada Owners and buyers in Atarfe and the surrounding area: a simple newsletter with what has sold nearby and an invitation to have your home valued.
1/4 Contact base · lists

A single list, with each contact in its own group

We gather what you have scattered between your management software, your email, the portals and loose spreadsheets, remove duplicates and separate buyer from the capital, investor, person from Granada with a second home, buyer from abroad and owner. Each email goes only to whoever it interests.

2/4 Newsletter · your market

One email a month with what is happening in your area

What is moving in Granada and what on the coast, a home worth seeing, a guide for whoever buys a carmen or for whoever sells an inherited house. With your signature and your voice, no invented data and none of the template they have already seen from other agencies.

3/4 Automatic alerts · buyers

A home comes in and we write to whoever asked for it

When you win a cave house, a carmen or a coastal apartment, it is matched with what each buyer said (area, type of home, bedrooms) and we write to them that same day. They see it in your email before they see it on a portal.

4/4 Reactivating contacts

Contacts from months ago who ask for a viewing again

There are buyers who asked about the coast in summer and whom nobody wrote to in autumn. With a few emails designed for them, some reply, ask about a new home and ask to see it. We only write to whoever allows it and always with the unsubscribe a click away.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató
  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora
  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab
  • Albolote
  • Almuñécar
  • Armilla
  • Atarfe
  • Baza
  • Churriana de la Vega
  • Loja
  • Maracena
  • Motril
  • Ogíjares
  • Santa Fe
  • La Zubia

Frequently asked questions about email marketing in the province of Granada

  • You can. We collect whatever there is, join it into one list and remove the duplicates. What is missing, such as the type of home or the area each one was looking for, is filled in gradually with the replies to the first emails.

  • It depends on how their contact came in and what consent they gave. We check it with you before sending anything and separate whoever cannot receive emails. Every message carries an unsubscribe link a click away, so nobody feels trapped.

  • No. The language, the tone and what is said change. The local one wants neighbourhoods, schools and access roads; the one from abroad, how to buy, what the costs are and how to get there. The emails for them are written in their language, not translated.

  • You do not need a market update every month. We alternate a home worth seeing, a useful guide (buying, selling, renovating) and what you have sold nearby. A contact is not waiting for news: they are waiting for what they read to be useful.

  • Yes. A guide to selling without surprises and an invitation to ask for a valuation, sent to people who already know you, bring in owners who had not thought of you. It is a steady way of keeping your name in front of whoever might sell.

  • Each link carries its tag. You see who opened, who clicked on which home and who ended up asking for a viewing, and we match it with what you note in your CRM. That shows which list brings sales and which only opens emails.

The Landing Agency team in the Barcelona office

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