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Email marketing for real estate agencies

Real estate email marketing agency on the Costa Tropical

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

On the Costa Tropical, the buyer who does not buy today comes back to read you tomorrow

Between Motril and Almuñécar you hold contacts from summer, from fairs and from portals that you never closed. We sort them, write to them about what interests them and let you know when someone asks for a viewing.

  • An email people look forward to

    A newsletter about your market: what is selling, at what price and the house of the month. It gets opened because it is useful, not because it nags.

  • To each their own

    Buyers, property owners and investors receive different emails. Nobody receives a house they are not looking for or an offer they did not ask for.

  • You make the call

    When someone replies or asks to see a house, you get an alert with their name and what they are looking for. You just call.

The list you already have

Buyers who asked in summer and never heard from you again

Many contacts on the coast arrive in season: a couple visiting Almuñécar, a family who saw a home in La Herradura, someone from Granada who asked about an apartment before going on holiday. They sign up, they leave and the relationship goes cold. Email is the way to stay in their inbox until they decide.

We separate those who buy to live, those who want a second home, those who invest and the owner who lives far away, and we write to each in their own language. For those abroad we build on what we already do with international clients. This is how we work each municipality:

Motril Granada The Motril list is mostly local: families, owners and people who want to change home. A short newsletter with what is moving in the city and an automatic alert when a house with a garden comes in. Almuñécar Granada The Almuñécar list mixes second homes, foreigners and owners who live elsewhere. Emails in Spanish and English, with a section for La Herradura and another for Marina del Este, and new-home alerts according to the area each person asked for.
1/4 Contact base · lists

Each contact, in the list where they belong

We bring together what you have in your management software, in your email, on the sheets from a fair and in the forms on your website. We remove duplicates and separate: buyers in Motril, second homes in Almuñécar, owners, investors and those who live abroad. Each one receives what is theirs.

2/4 Newsletter · your market

One email a month with what is happening on the coast, told by you

Which homes have moved in Motril or Almuñécar, a practical guide (what living here is like in winter, what changes between buying in town and by the beach) and a property worth a look. With your brand and your tone, no generic template.

3/4 Automatic alerts · buyers

A home comes in and we write to whoever was looking for it

When you take on a home, it is matched with what each buyer asked for by area, type and budget, and they are written to that same day. The buyer in La Herradura who wanted a terrace receives the new one before seeing it on a portal.

4/4 Reactivating contacts

Contacts who have been silent for months and ask for a viewing again

They receive a few emails written for them. Some reply, ask about a home and want to see it. It is money you already paid on ads and that was standing idle.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató
  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora
  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab
  • Albolote
  • Almuñécar
  • Armilla
  • Atarfe
  • Baza
  • Churriana de la Vega
  • Loja
  • Maracena
  • Motril
  • Ogíjares
  • Santa Fe
  • La Zubia

Frequently asked questions about email marketing on the Costa Tropical

  • We write in their language. Each list has its version, and the English email is not the Spanish one translated: it is adapted to what people ask here.

  • Only if you have their consent or a clear legal basis. Before sending we check where they come from, remove anyone you cannot write to and always include an unsubscribe link.

  • Yes. A monthly note with what is happening in their area keeps you in their mind, without bothering them, until they decide to sell.

  • Guides, new homes and a clear explanation of the market. It is a good moment to reactivate whoever asked in summer, because they have been thinking it over.

  • Those that add nothing new. A monthly newsletter and alerts for a home that fits do not tire people; a daily mailing to the whole list does.

  • Each email carries its own link, so you see who opens it, which home gets clicks and who asks for a viewing, by municipality. We match it with your deals to know which ones close.

  • They go into a separate list, with the source noted, and first receive an introductory email rather than an offer. If they do not respond after a few mailings, they are set aside so as not to clutter the list.

The Landing Agency team in the Barcelona office

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