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Real estate Google Ads agency in the Rías Baixas

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

In the Rías Baixas, whoever types “Rías Baixas” is often after wine or a hotel: pay only for whoever wants to buy a home

“Albariño Rías Baixas”, “Cíes Islands trip” or “room in Vigo” fill the search with clicks that do not buy. We choose those of whoever wants a flat or a house, in Spanish and in Galician, leave out the rest and tell you what each call has cost.

  • Get calls from people searching right now

    Ads with a call button: people looking for a home in your area call you there and then, rather than leaving a form that goes cold.

  • What a click costs in your area

    See what is paid today on Google for the property searches that name your area.

  • Every euro, explained

    Once a month we tell you where the budget went and what it brought: calls, viewings and deals. No jargon.

The Rías Baixas by search

A coast that is also searched for wine and holidays, and an account that only pays for whoever buys

On Google, “Rías Baixas” also means albariño, hotels, routes and boats to the Cíes. Add summer rentals in Sanxenxo, student rooms in Vigo and jobs in the industrial areas, and almost everything searched has nothing to do with buying a home. If those words are not left out from day one, the budget goes on curious clicks.

The buyer you do want types “flat in Vigo”, “house in Nigrán” or “vivenda en venda Pontevedra”. The owner who wants to sell is another client: the inherited village house, the family home. For them we set up a valuation campaign, within our solution to win property owners. This is how the account looks, municipality by municipality:

Vigo Pontevedra We bid by district and on “buy”: “flat Coia”, “house Teis”, “sell flat Vigo”. We exclude “room”, “job” and “Cíes trip”, which sneak into any account in Vigo. Pontevedra Pontevedra A city buyer, looking for a flat in the old town or a house with a garden on the outskirts. Ads with the city’s name and students and Camino pilgrims excluded. Vilagarcía de Arousa Pontevedra A small campaign with searches for a flat and a house in Vilagarcía, Carril and Vilaxoán, under both spellings. No money for Salnés wine or for hotels. Redondela Pontevedra Someone who works in Vigo and wants a larger home: “house Redondela”, “detached house Cesantes”. Ads that say Vigo is reached by train and by road, and not a euro for “train timetables”. Cangas Pontevedra Searches for “flat Cangas” and “house near the beach” alongside whoever searches for the boat to Vigo. Ads with the beach and with the journey, and “boat timetable” and summer rentals excluded. Marín Pontevedra A local market with specific searches: “flat Marín”, “house Portocelo”. A modest campaign, with each click reviewed and without the searches about the Naval Academy that have nothing to do with housing. Moaña Pontevedra Families looking for a home facing Vigo: “house Moaña”, “detached house O Con”. Ads with the Rande bridge or the boat as an argument, and without summer rental searches. Nigrán Pontevedra Detached houses and second homes near Panxón and Praia América. We pay for “detached house Nigrán” and “house Baiona”, and leave out “hotel Praia América” and “campsite”. Sanxenxo Pontevedra Summer rentals dominate the search. We pay for “buy apartment Sanxenxo” and “detached house Portonovo”, exclude “rental August” and adjust the budget to the season. Poio Pontevedra Stone houses with views in Combarro and Raxó, and families who want to live next to Pontevedra. Ads with the village name and tourist visits to Combarro excluded. Ribeira A Coruña Searches for “flat Ribeira” and “house Aguiño”, with low volume and high intent. Each click is watched one by one, “Riveira” is searched too, and “port jobs” or “fish market” are left out. Boiro A Coruña Local families and a house near Barraña beach. A small campaign with “house Boiro” and “vivenda Cabo de Cruz”, with no money for seasonal rentals.
1/4 Google Search · keywords

You pay for whoever searches for a flat or a house, not for albariño

“Flat in Vigo”, “house Nigrán” or “vivenda en venda Pontevedra”: yes. “Albariño Rías Baixas”, “hotel Sanxenxo” or “ferry Cíes”: no. The second kind are left out from day one, and every week we read what people typed before clicking to fine-tune the list, Galician words included.

2/4 Valuation campaigns

The owner of an inherited home asks you for a valuation

Someone who inherits a village house or a family flat types “how much is my house in Poio worth” or “sell flat Vigo” before calling anyone. They see your valuation ad, leave the details of their home in a minute and you get the alert at once, with the municipality already noted. You arrive before the portal and before the agency across the street.

3/4 Remarketing · YouTube and Display

For the person who looked at the house and kept comparing to come back

On the coast people compare: Nigrán with Poio, Sanxenxo with Cangas. Someone who looked at a detached house on your website keeps seeing that same home on YouTube, in Gmail and on the websites they read, until they decide to call you. If the decision belongs to the whole family, the reminder is needed even more.

4/4 Measurement and conversions

You know which municipality and which language bring the calls

Every call and every form is logged with the municipality the client was looking at and the language of their search: Spanish, Galician or English. After a month you see whether a campaign for flats in Vigo or for houses in Sanxenxo works better, and the money moves to the one that ends in a viewing.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató
  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora
  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab
  • Cangas
  • A Estrada
  • Gondomar
  • Lalín
  • Marín
  • Moaña
  • Mos
  • Nigrán
  • O Porriño
  • Poio
  • Ponteareas
  • Pontevedra
  • Redondela
  • Sanxenxo
  • Tui
  • Vigo
  • Vilagarcía de Arousa

Frequently asked questions about Google Ads in the Rías Baixas

  • Rarely. That expression mixes the buyer with whoever is looking for wine, hotels and excursions. It pays more to bid on the municipality and the type of home: “house in Sanxenxo”, “flat in Vigo”, “house in Poio”.

  • Yes, with a small campaign. They are spelled differently (“vivenda”, “casa en venda”), there may be fewer advertisers and it tends to bring people who search in their own language. It is measured separately to see whether it pays off.

  • One by one, if they are valuable homes: an ad with the municipality, the type of home and the land, and a listing that shows the plot. For the others, one campaign per municipality with “village house” and “house with land” as the main words.

  • With two campaigns: one with searches for living here all year, which stays on, and another for second homes, which rises with the season. Each has its own text and its own budget, and they are not mixed.

  • Yes. They are two municipalities in the province of A Coruña and the searches have low volume, so we set up a small campaign, with the names of the villages (Aguiño, Cabo de Cruz), and review each click. We tell you which calls arrive before expanding.

  • It works for what the portal does not do: reaching whoever searches on Google with the name of their district, and the owner who wants a valuation. The contacts from each channel are compared to see which end in a viewing. If you also work on SEO, the ads build on those pages.

The Landing Agency team in the Barcelona office

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