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Real estate SEO and AI

Real estate SEO agency in the province of Álava

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

Vitoria, Gasteiz, Vitoria-Gasteiz: three ways of searching for the same city and one website that understands them

In Álava the buyer types the city however it sounds to them, and calls the province Álava or Araba. A website that uses only one form loses whoever types the other. We handle the technical side, the content and the AI optimisation so you appear under the name each client uses.

  • Lluís Jiménez, Senior SEO at Landing Agency Lluís's AI assistant (Senior SEO)

    Build authority with content in your voice

    I have trained it with everything I know about real estate SEO and GEO. Talk to it as you would talk to me.

  • How many people are looking for a home in your area

    See how many people search every month to buy, sell or rent in your area, and what they type into Google.

  • Own your search in AI

    More and more buyers ask instead of searching. See whether AI names you or your competition.

SEO in Álava

Two large towns and a province that is searched by area

Only two towns pass 15,000 inhabitants: Vitoria-Gasteiz, with 260,699 according to the INE, and Llodio, with 18,077. Most of the search is there, but whoever wants a village house looks at the Llanada, the Rioja Alavesa, the Montaña Alavesa or the Llodio valley, and each of those areas is written in its own way.

That is why we build one page for each town and another for each area where you want to appear, and we link them together. If what you want is to be the reference in your area, in a small province you start by writing regularly about its neighbourhoods and villages.

Vitoria-Gasteiz Álava Vitoria-Gasteiz is written three ways, and its neighbourhoods, such as Salburua, Zabalgana or the Casco Medieval, are searched by name. One page for the city and another for each area people name. Llodio Álava Llodio, or Laudio in Basque, has a search of its own and looks towards Vitoria-Gasteiz as much as towards Bilbao. Its page answers to both spellings and to whoever compares the two markets.
1/4 Technical SEO and architecture

One page per town and per area, and none that competes with another

We organise your website so Google understands which is which: the Vitoria-Gasteiz page does not clash with the Llanada one, nor Llodio with Amurrio. We look after titles, addresses and internal links, and stop two pages fighting over the same search.

2/4 Hyperlocal content

Content that compares neighbourhoods and villages for you

We write what people read before calling: which Vitoria-Gasteiz neighbourhood suits a family with children, what living in Llodio is like with Bilbao close by, what a stone house in the Rioja Alavesa involves. It carries your signature.

3/4 GEO · AI search visibility

Have AI cite you when people ask about living in Álava

Whoever plans to move asks ChatGPT, Gemini or Perplexity before Google: whether Vitoria-Gasteiz is a good city to live in with children, which village in the Rioja Alavesa has services. We work so you are one of the answers and we measure in which ones you appear.

4/4 Google Business Profile and local search

Your office's Google listing, your shop window on the map

When someone types “estate agent near me” from a Vitoria-Gasteiz neighbourhood, the map decides. We create and look after your Google Business Profile listing, with photos of your team, posts and answered reviews. It is what people see before entering your website.

Check it with your own agency, for Álava:

We query Google Maps live. No sign-up.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató
  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora
  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab
  • Llodio
  • Vitoria-Gasteiz

Frequently asked questions about real estate SEO in the province of Álava

  • Not always. Someone who types just “Vitoria” or “Gasteiz” is also searching, and a page that only says the compound name can be left out. We measure which form is used most in your area and write with the one that brings clients.

  • It depends on where you sell. If your portfolio is in Laguardia and its surroundings, yes. If only the occasional house comes in, one well-written area page that groups them is enough.

  • Yes. One office can carry pages for Llodio or the Llanada if you sell there. The Google listing covers your office's neighbourhood, and the pages of your website cover the rest of the province.

  • First we measure how much Basque search there is in your area, with expressions such as “etxea salgai”, and only then decide whether part of the website in that language pays off. Place names are looked after from day one in both languages.

  • It depends on the state of your website today. We start with a review, tell you what is missing first, and every month you see which searches rise. We do not give you a deadline we cannot meet.

The Landing Agency team in the Barcelona office

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