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Real estate SEO and AI

Real estate SEO agency in the Canary Islands

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

In the Canary Islands people search for homes in several languages and island by island, and your website has to answer each one

You can have good homes on your books and nobody finds them when typing “house Costa Adeje” or “villa Corralejo”. We look after the technical side, the content for each resort and town and making sure AI names you, island by island.

  • Lluís Jiménez, Senior SEO at Landing Agency Lluís's AI assistant (Senior SEO)

    Build authority with content in your voice

    I have trained it with everything I know about real estate SEO and GEO. Talk to it as you would talk to me.

  • How many people are looking for a home in your area

    See how many people search every month to buy, sell or rent in your area, and what they type into Google.

  • Own your search in AI

    More and more buyers ask instead of searching. See whether AI names you or your competition.

The Canary Islands, island by island

Two provinces, seven islands and a search engine that mixes them up if your website does not keep them apart

The Canary Islands have 37 towns of more than 15,000 inhabitants, adding up to 1,957,003 people according to the INE, spread over five islands with very different markets. In the south of Tenerife, in Maspalomas or in Playa Blanca, many buyers search from abroad, in English, German or Dutch. In Las Palmas de Gran Canaria and Santa Cruz de Tenerife people search in Spanish and by neighbourhood. And in Lanzarote, Fuerteventura or La Palma the name of the village or the beach is almost always what gets typed.

The aim is not to rank for “estate agent in the Canary Islands”, which nobody types. The aim is for your website to have a page with content of its own for each island, each municipality and each area where you sell, and for all of them to be linked together. If part of your buyers live abroad, those pages also exist in their language, as we explain in our solution for international clients.

Gran Canaria 10 towns Ten towns and two ways of searching: the neighbourhoods of Las Palmas, such as Vegueta or Ciudad Jardín, in Spanish, and the south of Maspalomas and Mogán, in several languages. The website needs a page for each world. Lanzarote 5 towns Five towns on an island that is searched by its resorts: Playa Blanca, Puerto del Carmen, Costa Teguise. Someone who types the name of the resort expects a page about that place, not a list for the whole island. Fuerteventura 4 towns Four towns and searches by proper name: Corralejo, El Cotillo, Morro Jable. A website with a page per resort and a well-kept Google listing is already noticeable, with no need for a big operation. Tenerife 16 towns Sixteen towns, the island with the most: the south of Adeje and Arona, the capital, La Laguna and the north of Puerto de la Cruz or La Orotava. Each area is searched with its own vocabulary and the website is organised by area, not just by island. La Palma 2 towns Two towns, Los Llanos de Aridane and Santa Cruz de La Palma, and a demand that types the name of the village. A small, clear website, with a page per town, is enough of a base to start.
  • South of TenerifeCosta Adeje, Los Cristianos and Playa de las Américas are searched by name and in several languages. Adeje and Arona are different municipalities, and your website must not confuse them when writing about them.
  • South of Gran CanariaMaspalomas and Playa del Inglés belong to San Bartolomé de Tirajana, and Puerto de Mogán to Mogán. Google understands the place if your website uses the name people type and that of the municipality.
  • North of FuerteventuraCorralejo and El Cotillo are in La Oliva. Whoever searches for them wants to know what living there is like, and the website has to tell it instead of listing homes.
  • Coast of LanzarotePlaya Blanca in Yaiza, Puerto del Carmen in Tías and Costa Teguise in Teguise are searched as three different markets. A page per resort stops them competing with each other.
  • North of TenerifePuerto de la Cruz, La Orotava and Los Realejos are searched more in Spanish and by neighbourhood, with buyers from the island and from the mainland. It is a different vocabulary from the south.
1/4 Technical SEO and architecture

A site organised by island and by resort, not by list of homes

We fix on the inside what Google reads: the address of each page, the titles, the speed and the versions in English and German, each with its own address. That way it tells Adeje from Arona and Maspalomas from Las Palmas, and shows your website to the buyer searching for each place.

2/4 Hyperlocal content

A guide to each resort, written by someone who knows it

We publish what people ask before buying in each place: how buying works in the Canary Islands, with their own IGIC tax, what sets the north of Tenerife apart from the south, what life is like next to Las Canteras or in a village in Fuerteventura. Each piece carries your signature and links to the rest of your site.

3/4 GEO · AI search visibility

Let AI cite you when someone asks which island to choose

Before seeing a single home, some people ask an AI for advice: which island suits them if they work remotely, where there is a school and sun all year round. We prepare your website so that ChatGPT, Gemini or Perplexity cite you when they answer, and every month we check in which questions you appear and in which you do not.

4/4 Google Business Profile and local search

The Google map, office by office

Someone passing through Playa del Inglés who needs an estate agent opens the map on their phone, not a website. The office with the complete listing comes up: opening hours, real photos and reviews answered in the language of whoever wrote them. One listing per office, looked after one by one, as explained in our guide to your Google listing.

See where a buyer finds you, right now:

We query Google Maps live. No sign-up.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató

  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora

  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario
See case studies

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab

Real estate SEO agency in Gran Canaria10 towns

  • Agüimes
  • Arucas
  • Gáldar
  • Ingenio
  • Mogán
  • Las Palmas de Gran Canaria
  • San Bartolomé de Tirajana
  • Santa Brígida
  • Santa Lucía de Tirajana
  • Telde

Other services in the Canary Islands9 services

Google AdsCanary Islands Meta AdsCanary Islands Instagram AdsCanary Islands Facebook AdsCanary Islands ChatGPT AdsCanary Islands Artificial intelligenceCanary Islands Email marketingCanary Islands Web designCanary Islands Web developmentCanary Islands

Frequently asked questions about real estate SEO in the Canary Islands

  • No. One domain is enough, with a section for each island and pages of their own for each municipality and area where you sell. An agency with an office in Tenerife and another in Lanzarote can rank both islands from the same site, as long as each page says something that is only true of its place.

  • We translate what has demand: first the pages of the areas where you sell most and the property listings. Each version with its own address and reviewed by a person, not by an automatic translator. We look at which countries your visits come from today and start with that language.

  • They are broad and heavily contested searches. The island page works as a door and sends the visitor on to the pages of each area, which is where the call is decided. What brings most clients is usually the search that names the place and the type of home.

  • Yes. Even if they do not have a card of their own on this page, each island can have its own section with a page per town. The searches are small, and with a well-kept Google listing and a guide to the island you are already in front of whoever searches for it by name.

  • Yes. The owner who bought years ago and now lives in another country types “sell house in Tenerife”, or its equivalent in English or German, before calling anyone. A page that answers in their language puts you in front of them, and it is the first step to winning property owners.

  • With the island that sells you most. First we examine your website and your market, organise that island and, with what we learn, add the second without touching what already works. We do not give a closed plan without looking at your area, because each island is contested in its own way.

The Landing Agency team in the Barcelona office

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