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ChatGPT Ads for real estate agencies

Real estate ChatGPT Ads agency in Castile and León

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

Nobody types “flat Segovia” into ChatGPT: they ask whether Segovia suits a family that works in Madrid

It is a new channel, so it is tested with little and measured from day one. We prepare ads for those long questions and only raise the investment when the viewings justify it.

  • Your ad, below the answer

    When someone asks about homes in your area, your ad can appear right below, separate from the answer and marked as sponsored.

  • Tested with a small budget

    We start with a small budget and one or two areas. If it brings visits, it grows; if not, it stops and we tell you.

  • You know what it brought you

    Every month we tell you which ads brought clicks, listing views and visits, and what each one cost. No jargon.

Castile and León, in the conversation

Questions with proper names, conditions and urgency: that is where your home shows up

Someone writes: “I work in Madrid three days a week and I am looking for a house in Segovia or Ávila, with a school nearby and a train.” Another asks which part of Valladolid suits a couple who want a garden without leaving the city. Another, whether it is worth buying a small flat in Salamanca for their daughter, who is starting university. These are long questions, with a reason, an area and conditions.

If there is an ad, it sits below the answer, apart from it and marked as sponsored. It does not change what ChatGPT replies. As the format is new and will change, we start with little money and with whatever OpenAI allows at any moment. Having the answer itself name you is another job, done with real estate SEO.

Ávila 1 town Questions like which village in Gredos suits someone who wants to live there all year without losing Madrid. You decide which to appear in, with which home and with which listing. Burgos 3 towns Families torn between Burgos, Aranda de Duero and Miranda de Ebro. It is a comparison question, and your ad, with a home and its price, appears at the moment of doubt. León 4 towns Someone asking about a comfortable home in the city of León or a house in the Bierzo. The questions are grouped by area and you choose which are worth appearing in with your home. Palencia 1 town With a market like Palencia's, of 77,466 inhabitants, we start with one home and one question, and the data will show whether enough is asked about the city to carry on. Salamanca 1 town Parents' questions: a small flat near the faculty, with what costs, for a child to study in and rent out later. The ad carries the listing with the neighbourhood, the price and your phone number. Segovia 1 town Families who work in Madrid and compare Segovia with Ávila, or couples who want a house with a garden near the sierra. Your ad and your listing answer with a specific home. Soria 1 town Soria is a small market: it is tested with minimal spend and a single home, and only if viewings show up in the data does it open up to more. Valladolid 4 towns Questions from someone comparing areas: a detached house with a garden in Arroyo de la Encomienda or Laguna de Duero against a flat in the city. The ad shows the home that answers that doubt. Zamora 2 towns Zamora and Benavente: someone asking about living in a small city with the countryside nearby. The questions are grouped and you choose which of your homes to show.
1/4 ChatGPT Ads · the ad in the conversation

Your ad, when someone asks whether Segovia suits them

The ad sits below what ChatGPT replies and is shown as sponsored. Someone who asked whether Segovia suits them or whether a flat in Salamanca is worth it finds it when they are already thinking of buying, without anyone cutting the conversation short.

2/4 Topics and purchase intent

Topics to group long questions: a home near Madrid, a flat for students, a house on the Duero

Nobody types two words: they say what they are looking for, for whom and under what conditions. We group those questions into topics (living in the sierra without losing Madrid, a flat for a university-going child, a house with a wine cellar in the Ribera del Duero) and decide which are worth appearing in.

3/4 Ads featuring your property

Your home, with photo and listing, next to the answer

A ChatGPT ad carries little: a photo, the village or city, the price and the listing on your site one click away. We choose which of your homes puts a face to each question and use only the formats OpenAI has open at any moment.

4/4 Measurement · from the question to the viewing

Which ad ends in a viewing, city by city

Every click that arrives from ChatGPT carries a tag, and with it we follow the path on your site and in your diary: which listing was opened, whether a viewing was requested and whether it took place. Conversations are private and nobody reads them. So you see whether the ad pays off in Valladolid, Burgos or León.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató
  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora
  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab

Frequently asked questions about ChatGPT Ads in Castile and León

  • The ones that already bring you deals: if you sell homes near Madrid, those of someone torn between Segovia and Ávila; if you sell flats in Salamanca, those of families buying for their children. We start with one home and one question.

  • What can be narrowed depends on what OpenAI opens at any moment. We check before proposing anything and explain it without promises. The destination listing, however, is yours: make it talk about your area and not about just any flat.

  • There is no need to choose. Google Ads reaches whoever types few words and already wants to buy; ChatGPT, whoever explains their situation in a long question. We start small and compare which viewings each euro brings.

  • It is checked early and cheaply: one area, one home and one question. If your data shows almost no clicks, it is stopped and you have not bet the year. We give no performance figure because none exists yet for estate agents.

  • Better on your site: the ad leads to your listing, not to the portal, so that the viewing is yours. If your listing is not on your site or is slow to open, we fix that first; otherwise the click is paid for and lost.

  • Owners also ask ChatGPT: how much their flat is worth, how to sell an inherited house. If the format allows it, a valuation is tested as the destination of the ad; if not, it is left out. We decide at the start, with whatever OpenAI offers that day.

The Landing Agency team in the Barcelona office

Let the buyer see you
while they are still asking

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