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Instagram Ads for real estate agencies

Real estate Instagram Ads agency in Castile and León

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

In Castile and León homes have character, and on Instagram it shows before the viewing

A stone country house, a renovated flat in an old town, a semi-detached house with a garden: each home tells something different in video and in photos. We prepare the ads, choose who sees them and measure which messages end in a viewing.

  • Every house, in vertical format

    We prepare the ads for each property in the formats people look at on their phone: vertical video, stories and carousel.

  • To people who do not follow you yet

    Your account is seen by people who already know you. The ads show your houses to people looking at property in your area who do not yet know you exist.

  • What each house brought

    Once a month we tell you what each advertised property cost and what it brought: messages, calls and viewings. No jargon.

Castile and León, photo by photo

Each home is shown to whoever can buy it, not only to whoever already follows you

The followers of a provincial estate agency are usually those of its own city: clients, relatives, other professionals. Instagram Ads is how you get out of that circle. In Valladolid or Burgos, to reach a buyer from another city in the region. In Segovia or Ávila, the one who lives in Madrid and dreams of a house in the sierra. In Salamanca or León, the family looking for a flat for a child starting university.

The rest goes step by step: Reels to walk through the home, Stories linking to the listing, carousels for homes with a lot to show and direct messages answered at once. The ads are built with Meta Ads, which decides who sees each one and measures the path to the viewing.

Ávila 1 town Ávila and its sierra give two kinds of Reel: the flat in the old town and the house in Gredos, with garden and hillside. They are shown to different audiences, and the second also to whoever looks from Madrid. Burgos 3 towns Three cities and three styles of ad: the urban flat in Burgos, the home in Aranda de Duero and the one in Miranda de Ebro, each with its neighbourhood in view. The Reel says where it is before showing the living room. León 4 towns A house in the Bierzo and a flat in the city of León attract different buyers. A carousel with street, living room and terrace stops them being mixed up, and Ponferrada, San Andrés del Rabanedo and Villaquilambre each get their own. Palencia 1 town Palencia calls for sober, well-placed ads. A carousel with façade, living room, area and price gives whoever already knows where they want to live what they need to write to you. Salamanca 1 town In Salamanca the Reel shows the flat with two buyers in mind: the family, who look at the distance to the faculty, and the investor, who looks at the street. Each is shown their own version. Segovia 1 town Segovia and its sierra give good photos, but the postcard does not sell the house. The ad shows the house, the garden, the fireplace and how to get there from Madrid, and leaves the history of the place in the background. Soria 1 town In Soria there are few ads and they are very carefully made. With a small audience the Reel is changed often so it is not repeated, and Stories lead to the home's listing with a single tap. Valladolid 4 towns Valladolid, Arroyo de la Encomienda, Laguna de Duero and Medina del Campo. The semi-detached house with a garden is shown with a Reel and a carousel; the flat in the centre, with a Story and a listing; and every ad names the town. Zamora 2 towns In Zamora and Benavente, a Reel that follows the order of a viewing and a Story that leads to the listing. That way whoever sees the home from another province knows what it is and where it is.
1/4 Reels · vertical video

Let them walk through the home from the sofa, even if they live in Madrid

Each property, in a short vertical Reel: façade, entrance, living room and views, in the order of a viewing. It is advertised to whoever looks for a home in your area, even if they do not follow you yet, and to whoever lives elsewhere and decides from a distance.

2/4 Stories · link to the listing

From the story to the house listing, in one tap

Short Stories with the home and a button to see it in full. Whoever taps it lands on the listing on your site, with the photos, the price and your phone number, and not on a profile where they would have to look for it. It works just as well for a flat in Burgos as for a house in Gredos.

3/4 Carousel · one house, several photos

The whole house in a single post

Façade, living room, garden, views and, at the end, the town and the price. Whoever swipes to the last photo already knows whether it suits them, and whoever writes to you does so knowing the cost. It is the format for homes with a lot to show, like a semi-detached house or a country house with a courtyard.

4/4 Direct messages

Whoever writes on Instagram gets an answer on the spot

Many buyers do not call: they send a message at lunchtime or in the small hours. We prepare with you the answers to what is always asked, such as whether it is still available, when it can be seen or how much the costs come to, and we add how to get there from Madrid for whoever comes from elsewhere.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató

  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora

  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario
See case studies

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab

Real estate Instagram Ads agency in the province of Ávila1 towns

  • Ávila

Other services in Castile and León9 services

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Frequently asked questions about Instagram Ads in Castile and León

  • It works if it is narrowly drawn. In a city like Zamora or Soria the ad reaches the city, the district and whoever lives elsewhere but keeps ties with the area. You do not need a huge audience; you need whoever sees it to be able to buy.

  • It depends on the home. For a country house or a distinctive villa a proper shoot is worth it; for an ordinary flat, careful photos in natural light may do. Either way, the first image decides whether people keep looking, and we prepare it with you.

  • If the ad shows homes sold near their neighbourhood, yes: whoever thinks of selling notices who sells well around them. They are not asked to call, they are offered to find out what their home is worth. We explain it in winning property owners.

  • A Reel with the walk-through and the surroundings, and a Story linking to the listing for whoever wants to see more. The carousel comes later, when there is already interest, to show the details and the price.

  • Few and well chosen: one Reel, one Story and one carousel per home, not a dozen. In a small area, too many ads show the same home to the same people. With the data, the one that brings no messages is switched off.

  • Yes. A Reel of the development, a carousel with the typical homes and a Story to request a viewing. The audience is limited to whoever is looking for a home in Valladolid and its surroundings, and is also tested with people who do not know you yet.

The Landing Agency team in the Barcelona office

Let your houses be seen
as they deserve

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