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ChatGPT Ads for real estate agencies

Real estate ChatGPT Ads agency in the Community of Madrid

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

In ChatGPT the Madrid buyer tells everything, and your ad can appear right below

Ads inside ChatGPT are a new format and it changes. We start small, on the questions where the person asking already knows what they want, and we measure which viewings each ad brings before scaling up.

  • Your ad, below the answer

    When someone asks about homes in your area, your ad can appear right below, separate from the answer and marked as sponsored.

  • Tested with a small budget

    We start with a small budget and one or two areas. If it brings visits, it grows; if not, it stops and we tell you.

  • You know what it brought you

    Every month we tell you which ads brought clicks, listing views and visits, and what each one cost. No jargon.

Long questions about Madrid

Nobody types “flat Madrid” in a conversation

In a conversation the buyer explains themselves: “I work in the centre, I have children and I want a flat with a terrace near the commuter train”, or “I am looking for a villa with a garden in the north-west of Madrid”. Those long questions give area, family and reason. With them we decide in which Madrid topics your ad is worth showing.

The ad appears below the answer, separate from it and marked as sponsored. It is a new format and may change, which is why we start with a small budget. Appearing inside the answer without paying is a different job, that of real estate SEO. These are the topics by area:

Madrid 21 districts 3,506,730 inhabitants and questions that name the district, the school and the transport: ads appear in the capital's topics where you have homes. Móstoles Community of Madrid 214,817 inhabitants: when someone asks about living in the south and mentions the train, the school and what they can afford, the listing of a Móstoles flat can appear. Alcalá de Henares Community of Madrid 203,208 inhabitants: questions from someone looking for a home in a historic city near Madrid, with ads that lead to the listing on your website. Leganés Community of Madrid 195,734 inhabitants: topics of first homes and of moving up to a bigger house, with ads that switch on only in those topics. Getafe Community of Madrid 193,238 inhabitants: the ad appears in conversations about living near work and the university, with a photo, the area and a link to the listing. Fuenlabrada Community of Madrid 190,076 inhabitants: we start with a small budget on a few topics and scale up only if the viewings ask for it.
  • Madrid cityCity topics: penthouses with a terrace, refurbished flats in a specific district, a flat near the metro and the school. Long questions that name the neighbourhood and the family.
  • North-westPozuelo de Alarcón, Majadahonda, Las Rozas de Madrid and Boadilla del Monte: “villa with a garden near a school” is a question that fits your listing.
  • SurMóstoles, Leganés, Getafe and Fuenlabrada: a first home or a move to a bigger one near the train. Topics where the person asking says what they can afford.
  • SierraSan Lorenzo de El Escorial, Guadarrama and Cercedilla: whoever asks about a home in the sierra near Madrid explains what it is for, and that decides whether your ad fits.
1/4 ChatGPT Ads · the ad in the conversation

Your ad appears when someone asks about a home in Madrid

It appears below the answer, apart from it and with the sponsored label, at the moment someone asks about housing in Madrid or its towns. It does not interrupt a reading: it accompanies a search that is already under way.

2/4 Topics and purchase intent

The long questions about Madrid, grouped into topics

We group what people ask into topics: penthouses with a terrace in the centre, villas with a garden in the north-west, a first home near the commuter train in the south. We choose the topics where your agency has homes and owners, and we do not appear in the rest.

3/4 Ads featuring your property

The property, with a photo, the area and a link to its listing

Each ad carries what decides the click: a photo of the home, the neighbourhood, the price and a direct link to the listing on your website. We prepare it for the formats OpenAI goes on to open, without promising the ones that do not exist yet.

4/4 Measurement · from the question to the viewing

From the question to the viewing, with every click tagged

We tag every click that arrives from ChatGPT and follow it on your website and in your diary: which listing they saw, whether they asked for a viewing and whether they came. You see which ads bring clients. The conversations are private and nobody reads them.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató
  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora
  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab
  • Alcalá de Henares
  • Alcobendas
  • Alcorcón
  • Algete
  • Alpedrete
  • Aranjuez
  • Arganda del Rey
  • Arroyomolinos
  • Boadilla del Monte
  • Ciempozuelos
  • Collado Villalba
  • Colmenar Viejo
  • Coslada
  • El Escorial
  • Fuenlabrada
  • Galapagar
  • Getafe
  • Guadarrama
  • Humanes de Madrid
  • Leganés
  • Madrid
  • Majadahonda
  • Meco
  • Mejorada del Campo
  • Móstoles
  • Navalcarnero
  • Paracuellos de Jarama
  • Parla
  • Pinto
  • Pozuelo de Alarcón
  • Las Rozas de Madrid
  • Rivas-Vaciamadrid
  • San Fernando de Henares
  • San Lorenzo de El Escorial
  • San Martín de la Vega
  • San Sebastián de los Reyes
  • Torrejón de Ardoz
  • Torrelodones
  • Tres Cantos
  • Valdemoro
  • Villalbilla
  • Villanueva de la Cañada
  • Villanueva del Pardillo
  • Villaviciosa de Odón

Frequently asked questions about ChatGPT Ads in the Community of Madrid

  • They see your ad below the answer, separate from it and marked as sponsored, with the photo of the home, the area, the price and a link to its listing on your website.

  • It sits apart from the answer and is marked as sponsored. Having the answer itself name you without paying is a different job, AI optimisation, which we do within SEO.

  • Those in the topics where you already have homes and owners: a specific district, a type of home, a family with a school nearby. We start with a few topics and scale up according to viewings.

  • No. The conversations are private and nobody reads them. We only follow the click that reaches your website: which listing they saw, whether they asked for a viewing and whether they came.

  • Clear listings, with good photos, the area and the price, and a simple way to ask for a viewing. If the ad leads to an empty or slow listing, the click is lost. Before starting we review your most important listings.

  • No: it is a new channel that is tested with a little. Google Ads keeps picking up those who search with short words; ChatGPT, those who ask with long sentences. We measure the two separately.

The Landing Agency team in the Barcelona office

Let the buyer see you
while they are still asking

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