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ChatGPT Ads for real estate agencies

Real estate ChatGPT Ads agency in Madrid

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

Whoever asks ChatGPT about Madrid describes their daily life: where they work, how many they are and how they get around

Your ad appears below the answer, marked as sponsored. It is a newly opened channel: we start with a small budget and raise it when the viewings really ask for it.

  • Your ad, below the answer

    When someone asks about homes in your area, your ad can appear right below, separate from the answer and marked as sponsored.

  • Tested with a small budget

    We start with a small budget and one or two areas. If it brings visits, it grows; if not, it stops and we tell you.

  • You know what it brought you

    Every month we tell you which ads brought clicks, listing views and visits, and what each one cost. No jargon.

Madrid, question by question

In a conversation the district comes later: first they say how they live

Nobody types “flat in Madrid” to an assistant. They type something like “I work near Nuevos Ministerios, I have two children and I want to take the metro to school: which district should I live in?”. That question already carries family, work and transport, and the answer compares districts. In a city of 3,506,730 inhabitants (INE, 2025), those topics decide in which ones it pays for your ad to appear.

The ad appears below the answer, separate from it and marked as sponsored, and it does not change what ChatGPT replies. It is a new format and may change, which is why we start small. Appearing inside the answer without paying is another job, that of real estate SEO. These are the topics by district:

Centro District Whoever asks about living within walking distance of everything, without a car and in a small renovated flat. A topic for old-town properties, only if you have homes there. Arganzuela District Questions from whoever wants to live by the river and near Atocha to catch the train. A topic with flats from your portfolio in that area. Retiro District “A bright home next to the park, for a couple with a child”: a long question answered by an ad with a photo, price and link to the listing. Salamanca District Buyers who have already decided on the district and ask about types of building and costs. Only ads with real homes to show appear. Chamartín District Whoever moves for work and asks about neighbourhoods with schools and good transport. The ad carries the listing of a home in El Viso or Ciudad Jardín. Tetuán District Questions on a tight budget: “flat near the Castellana without overspending”. A purchase topic with the price in view. Chamberí District “Flat in a building with a lift near the metro”: the conversation includes the type of building and the stop. A topic you only pay for if you have such buildings. Fuencarral-El Pardo District Families asking about a house with a garden inside the city, next to the woodland. A topic apart from the family flat in La Paz or Pilar. Moncloa-Aravaca District “House with a garden in Aravaca, with a school nearby and no need for a car”: a question that asks for area, type of home and family. Latina District Questions from whoever buys a first home and compares it with renting. A topic for flats in Aluche or Campamento near transport. Carabanchel District Whoever asks about neighbourhoods with flats to renovate. It is grouped into a topic and we decide whether it deserves an ad according to your portfolio. Usera District Questions about a first home and about budget. The ad carries the price and the link to the listing, without promising what the home does not deliver. Puente de Vallecas District “Flat at a fair price with the metro nearby”: the buyer states how much they can pay. A price topic, where the ad must carry the figure. Moratalaz District Questions about calm and green areas. A small topic, in which it is best to appear only with homes that fit. Ciudad Lineal District Whoever asks about low-rise houses and Arturo Soria distinguishes between house and flat. One topic for each and a suitable photo in each ad. Hortaleza District Questions about new build with parking and shared areas. A topic for your development, with a direct link to its listing. Villaverde District Questions about a first home and a bigger flat. They are grouped and we appear only where you have homes and owners. Villa de Vallecas District Whoever asks about new housing in the Ensanche compares developments. The ad carries the photo, the price and the link to the development. Vicálvaro District Questions about El Cañaveral and Valdebernardo, with new build as the topic. The ad appears in those that already name those neighbourhoods. San Blas-Canillejas District Buyers asking about Simancas or Canillejas and how to get to the centre. An ad with the area, price and link to the listing. Barajas District Questions from whoever looks for a home near the airport. A small topic: we only appear if you have homes in Alameda de Osuna or in the old town.
1/4 ChatGPT Ads · the ad in the conversation

Below the answer on which district to live in, your ad

When someone asks about housing in Madrid, they read ChatGPT's answer and below it, separate from it and marked as sponsored, they see your ad. It arrives at the moment they are already searching and have said what they need.

2/4 Topics and purchase intent

From the old town to the outskirts, a topic for every situation

We group the questions by situation: living without a car in the centre, a house with a garden near the woodland, a first home next to the metro. We choose the topics where your agency has homes and owners, and in the rest we do not appear.

3/4 Ads featuring your property

The home, with its photo, its neighbourhood and a direct link to the listing

Each ad carries what decides a click: a photo of the home, the district, the price and the link to your website's listing. OpenAI will keep opening new formats: we adapt to them when they exist and do not promise those that do not exist yet.

4/4 Measurement · from the question to the viewing

You know which listing they viewed and whether they came to see it

We tag every click that arrives from ChatGPT and follow it on your website and in your diary: which listing they viewed, whether they asked for a viewing and whether they came. You see which ads bring clients. The conversations are private and nobody reads them.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató

  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora

  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario
See case studies

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab
Around the capital

Near Madrid

Whoever asks ChatGPT about living in Madrid may compare it with Pozuelo, Alcobendas or Coslada. If your agency works there, each city gets its own topics:

  • Pozuelo de Alarcón
  • Leganés
  • Coslada
  • Alcorcón
  • Getafe
  • Alcobendas

Real estate ChatGPT Ads agency in Madrid21 districts

  • Retiro

Other services in Madrid9 services

Google AdsMadrid Meta AdsMadrid Instagram AdsMadrid Facebook AdsMadrid Real estate SEO and AIMadrid Artificial intelligenceMadrid Email marketingMadrid Web designMadrid Web developmentMadrid

Frequently asked questions about ChatGPT Ads in Madrid

  • Yes. We choose the topics where it makes sense for you to appear according to your portfolio, and if your homes are in those two districts, the topics will be those.

  • A good photo, an up-to-date price, a clear area and your phone at hand. If the home is already sold or the price is old, the click is lost and money is spent for nothing.

  • Yes. The ad appears below the answer, separate from it and marked as sponsored. It is not mixed with what ChatGPT replies.

  • When we see which ads end in a viewing. We tag every click and follow it to your diary, and we only raise the budget if the viewings justify it.

  • It is what we recommend. We start with one topic and a small budget, and open another when the first has brought viewings.

  • No. Each channel picks up a different way of asking: Google, the short searches; ChatGPT, the long conversations. It is tried with a separate budget and compared.

The Landing Agency team in the Barcelona office

Let the buyer see you
while they are still asking

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