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Meta Ads for real estate agencies

Real estate Meta Ads agency in Sants-Montjuïc, Barcelona

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

Show the actual home before asking for a viewing

We create Facebook and Instagram ads that distinguish an available building from an owner acquisition offer. Authorised pictures, the right area and a clear next step lead to useful conversations, not just reactions.

  • Every house, in the format of each network

    Every property in vertical format for Stories and Reels, and tailored for the Feed. We explain it in Instagram Ads.

  • Property owners in your area, not all of Spain

    The ads are seen in your area and around it, not across all of Spain. Anyone thinking of selling leaves you their details without leaving Instagram.

  • Instagram and Facebook, a single plan

    One budget, the same audiences and a monthly report on what each network brought, in calls and in viewings.

The property as evidence

A pretty advert cannot fix an empty listing

While scrolling through Facebook or Instagram, someone may stop at a Sants or la Bordeta home without actively searching. Creative work must explain in seconds which home is on offer and why opening its listing is worthwhile. A real interior picture, a checked fact and the official neighbourhood help more than a Montjuïc montage used for any home in the district. If material is insufficient, we ask for photographs and facts before spending. The same campaign must not show a reserved home or claim views or condition the listing cannot confirm.

An owner conversation begins differently. They may recognise an agency that presents a Hostafrancs or Poble-sec home well, but viewing an advert alone does not show they want to sell. We create a separate message about how the agency handles valuation and marketing, without promising a price or quick sale. Audience choices are reviewed against the platform conditions for housing ads; the strategy does not depend on excluding people by sensitive traits. The neighbourhood appears in the offer and content, not as an excuse to claim delivery precision we do not control.

Every click needs a continuation. A property advert opens its current listing, with gallery, status and a form identifying the home. An owner campaign explains the service and gathers an enquiry for an agent to answer. We review pictures and copy in both apps' formats, test mobile submission and measure valid contacts and confirmed viewings. If a creative receives many interactions but nobody understands which home it offers, we change it. Instagram Ads can develop its visual formats further; here we coordinate both surfaces under one business measure.

1/4 Your database and your website

One creative approach for each home and purpose

Picture, copy and call to action show either an available property or a service for owners. We do not mix a flat gallery with a generic valuation promise. Your team approves pictures and details before adverts start.

2/4 Placements · Feed, Stories and Reels

Facebook and Instagram are checked on phones

We adapt cropping and picture order for each placement. We check that essential copy remains visible, links open the right listing and forms retain the reference. A striking format without useful information is adjusted.

3/4 Creative testing

The catalogue governs what can be advertised

We check availability and price changes with the agency's source. Without synchronisation, we agree on a notice and manual review to stop an advert. Marketing should not keep promising viewings of a reserved home.

4/4 Pixel and Conversions API

We measure the conversation after the click

We distinguish reach, listing opens, valid forms and completed viewings. We ask agents which enquiries made sense to improve materials and destinations. A social reaction is not counted as an instruction or sale.

Eight areas in the creative

A picture locates one home, not the whole district

Neighbourhood context supports the property rather than replacing its facts:

  • El Poble-secSurrounding-area pictures may orient, but the gallery should show approved interiors of the home. The advert makes the residential purchase clear.
  • La Marina del Prat VermellA development is advertised according to its confirmed phase and conditions. We do not present renders as photographs of a completed home.
  • La Marina de PortCreative names the full area to avoid confusion with la Marina del Prat Vermell. The listing keeps the same label.
  • La Font de la GuatllaMontjuïc proximity is mentioned if it locates a particular property; the lead picture and facts still describe the home.
  • HostafrancsA home appears under its real area even if a campaign groups several. Owners can see the care taken to explain their property.
  • La BordetaAn ad discussing renovation uses facts about the listed home, not a promise that every building here will change in the same way.
  • Sants-BadalIts name is distinct from Sants in copy, link and form. An enquiry should reach the team with the precise location.
  • SantsA video or carousel orders real rooms. The station is referenced only when that home's distance has been checked.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató
  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora
  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab
  • Horta-Guinardó
  • Nou Barris

Frequently asked questions about Meta Ads in Sants-Montjuïc, Barcelona

  • It can be tested on both with adapted formats. We check where useful enquiries arrive and how listings appear from each app; we do not assume one crop works everywhere.

  • Yes, with permission and clearly identified as a project visual. Phase, availability and conditions must be checked; a render is not presented as a finished home's photograph.

  • We connect status if the data source permits or establish a verifiable manual alert. When availability changes, we review ad, catalogue and landing page before more spend.

  • It can explain how the agency values and presents a home and offer a conversation. The message is separate from a property-for-sale ad and promises no exact automatic valuation.

  • Housing campaigns are configured within Meta's rules. We work on the message and property information so interested people can evaluate the offer, without discriminatory exclusions.

  • Relevant contacts and confirmed viewings, read alongside cost and available homes. Reach, clicks and reactions help diagnose creative work but cannot replace commercial conversations.

The Landing Agency team in the Barcelona office

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