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Google Ads for real estate agencies

Real estate Google Ads agency in Ibiza

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

In Ibiza almost everything people search for is leisure: pay only for whoever is looking to buy a home

“Ibiza nightclub”, “boat hire” or “hotel in Sant Antoni” fill Google with clicks that do not buy. We choose the searches of those who want a villa or a penthouse, leave out the leisure ones and tell you what each call has cost.

  • Get calls from people searching right now

    Ads with a call button: people looking for a home in your area call you there and then, rather than leaving a form that goes cold.

  • What a click costs in your area

    See what is paid today on Google for the property searches that name your area.

  • Every euro, explained

    Once a month we tell you where the budget went and what it brought: calls, viewings and deals. No jargon.

Ibiza by search

An island searched in several languages and an account that separates leisure from buying

Few places are searched so much for reasons that have nothing to do with buying a home. Club tickets, boats, hotels, hire cars and seasonal work share the search engine with the villa for sale. If those words are not left out on day one, you pay for the click of someone who is here for a week.

The buyer you do want types differently depending on where they come from: “villa for sale Ibiza”, “villa à vendre Ibiza”, “Ibiza Villa kaufen” or “casa en venta Ibiza”. The owner who wants to sell is another client, with a valuation campaign of their own, which we handle within our solution to win property owners. This is how we organise the account by town:

Eivissa Ibiza Buyers of penthouses and flats overlooking the harbour or Dalt Vila. We bid by district and on “buy”, and exclude the tourist who types “hotel in Ibiza town” or “apartment by the week”. Santa Eulària des Riu Ibiza A country house or villa near Es Canar and Cala Llonga, and islanders changing homes. A campaign with searches by village and without the summer rental ones. Sant Josep de sa Talaia Ibiza Villas with sea views in Cala Jondal, Cala Tarida or Es Cubells are searched by name and in several languages. One ad per cove, and not a euro for whoever is looking for a table at a beach club. Sant Antoni de Portmany Ibiza Here leisure weighs heavily on what people type. You pay for “flat for sale Sant Antoni” and “house near the bay”, and leave out those looking for parties, tickets or a room by the night.
  • Old town and harbourDalt Vila and the Marina: a penthouse, a flat overlooking the walls or a house to renovate. A campaign with those searches and without the old town’s hotels.
  • SouthwestSea-view villas searched in English, French and German. Beach clubs, table bookings and boat hire are excluded.
  • Inland and Santa GertrudisFincas and traditional farmhouses: specific searches for a finca, land and a country house. No holiday rentals, and ads that name the type of home.
  • East and northSanta Eulària, Es Canar and the north of Sant Joan de Labritja: a house near the beach for someone looking for calm. Rentals by the week are discarded.
1/4 Google Search · keywords

You pay for whoever searches for a villa, not for a nightclub

“Villa for sale Sant Josep”, “finca Ibiza” or “Ibiza Villa kaufen”: yes. “Nightclub tickets”, “boat Ibiza” or “seasonal job”: no. The second kind are left out from day one, and every week we read what people typed before clicking to fine-tune the list.

2/4 Valuation campaigns

The owner who wants to sell their villa asks you for a valuation

Someone who types “how much is my villa in Ibiza worth” or “sell house Santa Eulària” is thinking of selling, even if they have not called anyone yet. They see your valuation ad, request it in a minute and the alert pops up on your phone with the area already noted. You arrive before the portal and before the agency across the street.

3/4 Remarketing · YouTube and Display

For the buyer who looked at the villa in winter and did not write to come back

People who buy in Ibiza tend to look at their own pace and from their own country. Whoever saw a villa on your website meets the same house again on YouTube, in Gmail or on the websites they read, in their own language, until they decide to write to you.

4/4 Measurement and conversions

You know which language and which area bring the calls

Every call and every form is logged with its language and the area the client was looking at. After a month you see which combination works out better, English and a villa in Sant Josep or Spanish and a flat in Eivissa, and the money moves to the one that ends in a viewing.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató
  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora
  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab
  • Eivissa
  • Sant Antoni de Portmany
  • Sant Josep de sa Talaia
  • Santa Eulària des Riu

Frequently asked questions about Google Ads in Ibiza

  • With a list of excluded words that is reviewed every week: hotel, rental by the week, boat, tickets, job. Each term that slips through shows up in the search report and is added to the list, and the budget is left for whoever buys.

  • With those that bring you the most contacts today, according to your website and your management software. Each language has its own campaign, with ads and a landing page written for whoever searches that way. The rest are added when the data asks for it.

  • The most valuable ones, yes: an ad of their own with their cove, their type of home and their listing, which is switched off when the home sells. For the rest we run one campaign per area, with several homes inside.

  • Yes, if they search to value or sell in their own language. The ad appears with the name of their area of Ibiza and leads to a simple valuation. It is not the channel for someone who is not yet thinking of selling: for that person we use ads on Instagram and Facebook.

  • By counting the calls and viewings that come from each ad, not only the sales. With few deals, a viewing by a serious buyer is already information. We match each contact with your management software and see which one ends in a sale.

  • Several: one per area and per language. In the old town people search for penthouses and in the southwest for villas with views, and the words and the cost of the click are not alike. We start with the area that gives you the most and, with what we learn, set up the next one.

The Landing Agency team in the Barcelona office

Let's get them calling you
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