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Google Ads for real estate agencies

Real estate Google Ads agency in Sitges

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

In Sitges every click is expensive: make sure a buyer pays for it

In Sitges the portals, Barcelona agencies and firms selling the whole coast all advertise. Bidding on everything is throwing money away. We choose the searches that name Terramar, the Vinyet or Vallpineda, watch them every week and tell you what each call cost.

  • Get calls from people searching right now

    Ads with a call button: people looking for a home in your area call you there and then, rather than leaving a form that goes cold.

  • What a click costs in your area

    See what is paid today on Google for the property searches that name your area.

  • Every euro, explained

    Once a month we tell you where the budget went and what it brought: calls, viewings and deals. No jargon.

How people search in Sitges

Who types “Sitges” into Google before calling an agency

In Sitges a lot of advertisers compete for very few searches. People buying a home here search by area, often in English: “villa Terramar”, “apartment Sant Sebastià Sitges”, “house with pool Vallpineda”. The portals, Barcelona agencies and firms selling the whole Garraf all bid on those searches, so a generic click like “flats in Sitges” is expensive and brings in anyone.

That is why in Sitges the campaign is built the other way round: first the searches only a decided buyer makes (an area, a type of home, sea views), then the language they write in and, last, the budget. The owner looking up what their home is worth gets a separate campaign, because they are a different client and the one who leaves you the most margin: we cover it in our solution to win property owners.

1/4 Google Search · keywords

You bid on “villa Terramar”, not on “cheap flats in Sitges”

We split searches by area and by language. Terramar, Vallpineda or the Sant Sebastià seafront get their own ad and their own page; holiday lets, jobs and portal searches are excluded from day one so they do not eat the budget.

2/4 Valuation campaigns

The Vinyet owner who wants to know what their home is worth

In Sitges many homes change hands once in a lifetime. When the owner searches “sell house Sitges” or “property valuation Sitges”, your valuation ad appears, they request it in a minute and the alert reaches your phone before they call another agency.

3/4 Remarketing · YouTube and Display

The overseas buyer who viewed the villa and did not call

Someone looking for a home in Sitges from another country takes weeks to decide. While they compare, they keep coming across the property they viewed on your site on YouTube, in Gmail and on the sites they read in their own language, until they get in touch.

4/4 Measurement and conversions

You know what each call from Sitges costs you

We track every call and every form from the Sitges campaigns and match them with your viewings and sales. So you can see whether Terramar or the centre performs better, and each month the budget moves towards the area that brings clients.

Sitges, zone by zone

The Sitges searches that deserve their own ad

Not every area of Sitges is advertised the same way. Each one attracts a different buyer and needs its own ad, its own language and its own landing page.

  • TerramarVillas and golf: the international buyer with the biggest budget. Ads in English and Spanish with the area in the headline, and a page with the villas available.
  • Sant Sebastià and the RiberaSeafront homes and penthouses with views. Searches like “sea view apartment Sitges” that should be kept apart from holiday lets.
  • VinyetStately homes whose owners rarely sell. This is the area for the valuation campaign rather than the sales one.
  • Vallpineda and Quint MarFamilies from Barcelona who work remotely and want a house with a garden. Ads with “pool” and “international school”, and weekend viewings.
  • AiguadolçFlats by the marina and second homes. The sales campaign runs separately from the holiday-let one.
  • Centre and Casc AnticFlats and townhouses with lots of tourist and investor searches. More keywords are excluded here than anywhere else.
  • Garraf and Les BotiguesSmall areas with their own name and few searches, but very precise ones. A small ad that almost no other agency runs.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató

  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora

  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario
See case studies

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab
Garraf and Baix Llobregat

Near Sitges

Anyone looking at homes in Sitges usually compares them with the rest of the Garraf and with Castelldefels. If your agency also sells there, each town needs its own campaign:

  • Sant Pere de Ribes
  • Vilanova i la Geltrú
  • Cubelles
  • Cunit
  • Vilafranca del Penedès
  • Castelldefels

Real estate Google Ads agency in the province of Barcelona68 towns

Maresme10 towns Garraf4 towns
  • Arenys de Mar
  • Badalona
  • Barberà del Vallès
  • Barcelona
  • Berga
  • Caldes de Montbui
  • Calella
  • Canet de Mar
  • Canovelles
  • Cardedeu
  • Castellar del Vallès
  • Castelldefels
  • Cerdanyola del Vallès
  • Corbera de Llobregat
  • Cornellà de Llobregat
  • Cubelles
  • Esparreguera
  • Esplugues de Llobregat
  • Les Franqueses del Vallès
  • Gavà
  • Granollers
  • La Garriga
  • L'Hospitalet de Llobregat
  • Igualada
  • Lliçà d'Amunt
  • El Masnou
  • Malgrat de Mar
  • Manlleu
  • Manresa
  • Martorell
  • Mataró
  • Molins de Rei
  • Mollet del Vallès
  • Montcada i Reixac
  • Montornès del Vallès
  • Olesa de Montserrat
  • El Prat de Llobregat
  • Palau-solità i Plegamans
  • Parets del Vallès
  • Piera
  • Pineda de Mar
  • Premià de Mar
  • Ripollet
  • Rubí
  • Sabadell
  • Sant Adrià de Besòs
  • Sant Andreu de la Barca
  • Sant Boi de Llobregat
  • Sant Celoni
  • Sant Cugat del Vallès
  • Sant Feliu de Llobregat
  • Sant Joan Despí
  • Sant Just Desvern
  • Sant Pere de Ribes
  • Sant Quirze del Vallès
  • Sant Vicenç dels Horts
  • Santa Coloma de Gramenet
  • Santa Perpètua de Mogoda
  • Sitges
  • Terrassa
  • Tordera
  • Torelló
  • Vallirana
  • Vic
  • Viladecans
  • Vilafranca del Penedès
  • Vilanova i la Geltrú
  • Vilassar de Mar

Other services for real estate agencies9 services

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Frequently asked questions about Google Ads in Sitges

  • It depends on the areas and deals you want to cover. In Sitges the portals and agencies from Barcelona and the whole coast compete for the same searches, so it is not worth spreading a small budget across many keywords. Before proposing a budget we look at what is paid per click in your areas today and tell you how much makes sense to start with.

  • If you want overseas buyers, yes. A large share of the people searching for a home in Sitges write in English, French or Dutch. Those ads carry their own copy and a page in their language: if your site is only in Spanish, you pay for the click and the visitor leaves. We explain it in our solution for international clients.

  • Holiday lets, rooms, jobs and anything that includes a portal's name. In Sitges they weigh a lot because it is a tourist destination: if they are not excluded from day one, they eat a good part of the budget without bringing a single buyer call.

  • Yes, and in Sitges it is one of the best performers. The owner in Terramar or the Vinyet looking up what their home is worth sees your valuation ad, requests it and calls you before signing with another agency. It is a separate campaign from the sales one, with its own budget.

  • The ads go live on day one. The first weeks show which areas and languages bring calls; from then on we cut what does not perform and the cost of each contact comes down.

  • Yes. We know how coastal buyers search: for Corredor Mató, on the Costa Brava, 3 in 10 Google clicks come from outside Spain. Sitges is similar: people search by area, in their own language, and compare for weeks.

The Landing Agency team in the Barcelona office

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