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Meta Ads for real estate agencies

Real estate Meta Ads agency in Salamanca, Madrid

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

The owner of a building in Salamanca does not look for an agency, but does look at Instagram

When they decide to sell, they will want someone they already know. We show your deals and your portfolio to people who live in your area and to those who already know you, and we measure every contact through to the viewing.

  • Every house, in the format of each network

    Every property in vertical format for Stories and Reels, and tailored for the Feed. We explain it in Instagram Ads.

  • Property owners in your area, not all of Spain

    The ads are seen in your area and around it, not across all of Spain. Anyone thinking of selling leaves you their details without leaving Instagram.

  • Instagram and Facebook, a single plan

    One budget, the same audiences and a monthly report on what each network brought, in calls and in viewings.

How an ad reaches Salamanca

The owner decides slowly and in silence

Whoever owns a stately flat in Salamanca does not put up a sign: they think about selling for months and mention it to two or three trusted people. In that time they pass through Instagram and Facebook every day. An ad with a completed deal on their street, or with a portrait of your team, stays with them longer than a leaflet.

It works better when it starts from what you already have: your contact list, people who visited your website and the streets where you have already sold. That is where the audience comes from. And if the buyer lives abroad, we complete it with our international clients solution.

1/4 Your database and your website

Your own clients first

We start with those who already know you: your contacts and people who visited your website. We show them your deals in Recoletos, Goya or Lista so they come back. In the rest of the district, Meta learns from each contact that ends in a viewing and shows the ad to people who look most like them.

2/4 Placements · Feed, Stories and Reels

Feed, Stories or Reels, depending on who writes

Your ads appear in the Feed, Stories and Reels of Instagram and Facebook. We see where owners write and move the money from one format to another. We review it ourselves every week; we do not leave it to the system alone.

3/4 Creative testing

Three ads compete and one stays

A photo of the façade, a video of the entrance hall and a carousel go out at once, with the same audience and the same money. With the first data we switch off the ones that bring the fewest owners, and next month another idea is tested.

4/4 Pixel and Conversions API

From the ad to your CRM, all the way to the viewing

Every contact enters your CRM straight away, and every step they take (call, appointment, viewing) goes back to Meta. That way it learns which profile ends up viewing a flat, and not only who fills in a form.

Salamanca, neighbourhood by neighbourhood

Six neighbourhoods, six ways to reach the owner

Who sees the ad changes from one neighbourhood to the next. This is what we show, and to whom, in each one.

  • RecoletosCompleted deals next to La Castellana, aimed at owners of large flats and at buyers from abroad, with the ad in two languages.
  • GoyaA portrait of the team and the penthouse with a terrace. The ad invites people to get a valuation before selling.
  • ReadyClassic buildings and shopping streets. An ad about your latest sale in the area, for the neighbours who see it every day.
  • CastellanaOffices and homes at once: the ad goes to the neighbour who is thinking of selling, not to someone who only passes through for work.
  • GuindaleraFamilies and long-standing residents. A refurbished flat with neighbourhood life as the argument.
  • Fuente del BerroA quiet neighbourhood. The home with its street and its nearby park, for the Salamanca and Retiro audience that is comparing.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató
  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora
  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab

Frequently asked questions about Meta Ads in Salamanca, Madrid

  • Only with their written permission and without giving the exact address. Some owners value discretion more than the ad; we discuss it before publishing.

  • It starts evenly and is adjusted with the data: the money goes where owners write. There is no fixed rule; what each one brings sets it.

  • You can start with what there is. We remove duplicates, separate buyers from owners and test with that list before widening the audience.

  • Google picks up whoever already asks what their flat is worth; Meta reaches the owner months earlier. In a district with so many inherited flats they tend to add up, and you have the other side in Google Ads for estate agents.

  • It depends on the audience and on your website, and we do not set a deadline we cannot stand behind. The first thing we show you is which ad moves the most messages.

  • We choose the countries your real enquiries come from and show the ad in their language. If a country does not bring meaningful messages, it is dropped and its budget moves to another.

The Landing Agency team in the Barcelona office

Let the next property owner
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