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Google Ads for real estate agencies

Real estate Google Ads agency in the province of Almería

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

In Almería someone searching “Cabo de Gata” wants a weekend or a house: you pay only for the second

The same words bring the family from the capital, the tourist in Roquetas and the British buyer looking at Vera. We choose which searches to pay for in each area and each language, we drop hotels, farm jobs and student rentals, and we tell you what each call has cost.

  • Get calls from people searching right now

    Ads with a call button: people looking for a home in your area call you there and then, rather than leaving a form that goes cold.

  • What a click costs in your area

    See what is paid today on Google for the property searches that name your area.

  • Every euro, explained

    Once a month we tell you where the budget went and what it brought: calls, viewings and deals. No jargon.

The searches that bring buyers

Three markets in one province and the same problem: the click that is not from a buyer

Someone typing “apartment Roquetas” may want a week at the beach, someone typing “house Cabo de Gata” may be looking for a day trip and someone searching “flat Almería” may be a student. Google does not tell them apart for you. We build the account from the searches that already carry buying intent, by area and by language, and we leave out hotels, campsites, farm jobs and rooms from day one.

The other client is the owner: the one who types “how much is my house worth in Vícar” or “sell flat in Almería”. A valuation ad puts you ahead of another agency and brings you homes to sell, and it is part of our solution to win property owners. The account looks like this:

Costa de Almería 7 towns Seven coastal towns, from Adra to Cuevas del Almanzora, with one campaign per area. Holiday rentals and hotels are out from day one. Almería Almería Searches by neighbourhood (Zapillo, Retamar, Centro) and a long list of exclusions: student rentals, rooms and shared flats. You pay for whoever buys or sells. Roquetas de Mar Almería Aguadulce and Playa Serena attract a lot of searches for seasonal apartments. We separate the buyer from the person booking a holiday, with ads that say “for sale” in the headline. El Ejido Almería Almerimar (marina and golf) is one campaign and the centre of El Ejido is another. Each is bid on differently and we watch for the click that comes from farm-job searches. Níjar Almería “Cortijo in Cabo de Gata”, “house in San José”, “Agua Amarga”: few searches and very clear ones. With a small budget and ads that name the village, every click is looked after. Vícar Almería Searches by Poniente families who want a house close to the school and to work. A tight campaign, with location and access up front. Adra Almería Adra is a smaller market than Roquetas. One campaign with the name of the town and another valuation one for the owner are enough to start. Huércal-Overa Almería Village houses and cortijos in the Almanzora, in Spanish and in English. People search more for the place than for the price, and we bid on the exact name without opening the spend to the whole province. Vera Almería Vera Playa, El Playazo and the town centre. People search in English (“apartment Vera Playa”, “villa near the beach”) and compare with Mojácar. Ad and page in English, designed for whoever comes from abroad.
  • Poniente AlmerienseOne buying campaign per town and another valuation one for the owner. Farm jobs and seasonal rentals are excluded.
  • Cabo de Gata-NíjarA small budget and ads for each village. Here people buy for the place, and every click that is not looking for a house is money lost.
  • Levante and the AlmanzoraAds in English written for whoever searches that way, not translated from Spanish. Separate campaigns for Vera, Mojácar and the valley.
  • Inland AlmeríaLos Vélez, Laujar de Andarax or Tabernas: few searches, but from people who already think of buying. We start with the valuation, because that is where the client is.
1/4 Google Search · keywords

You pay for whoever buys in your area, not for whoever is looking for a beach

Each area has its own searches and each search its own language: “casa en Retamar”, “cortijo Níjar”, “villa near Vera beach”. We drop hotels, day trips, student rentals and farm jobs. And every week we read what people typed before they clicked.

2/4 Valuation campaigns

The owner who inherits the village house and does not know what to do with it

Many homes in the province pass from parents to children who live in another city. When that person types “sell house in Huércal-Overa” or “value flat in Roquetas”, your valuation ad appears, they request it in a minute and the alert reaches your phone before they call another agency.

3/4 Remarketing · YouTube and Display

The buyer who looked at the house from afar and has not decided yet

Someone who sees a house on your website and leaves without calling still has the phone in their hand. When they open YouTube, their email or a page they read, they find the house they looked at, with your name. It works the same for the family from the capital and for the buyer who decides months later.

4/4 Measurement and conversions

You know which area and which language bring you calls

We log the calls and forms of each campaign, by area and by language, and compare them with the viewings and the sales you close. That way you see what a contact costs you in Roquetas against one in Vera, and we move the budget to where clients come from.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató
  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora
  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab
  • Cuevas del Almanzora
  • El Ejido
  • Huércal de Almería
  • Huércal-Overa
  • Níjar
  • Vera
  • Vícar

Frequently asked questions about Google Ads in the province of Almería

  • With a list of excluded words that we review every week (hotel, rental, “holiday”, campsite, rooms) and with ads that say “for sale” in the headline. Whoever wants somewhere to stay does not click, and whoever wants to buy does.

  • Yes, if you have cortijos to sell. There are few searches, but they are very specific and come from people who know what they want. With one ad per area and a listing that explains plot, water and access, each click is worth more than in a general search.

  • The numbers decide, not intuition. We open the Poniente with a trial campaign, compare it with the capital's on calls and viewings, and if it does not pay off we stop it. You do not need to be everywhere.

  • Yes, with a small budget and clear goals. There are few searches, but whoever types “sell house in Vélez-Rubio” already has a house. We start with the valuation and with the exact name of the town.

  • If the ad is in English and the listing in Spanish, yes: whoever clicks expects to find their language. For the Levante we build the ad and the landing page in English. It is part of our solution for international clients.

  • Google reaches people who are already searching: the owner who types “value my house” is already deciding. Instagram and Facebook reach earlier, people who are not yet thinking of selling, with Meta Ads. Many agencies start with Google and add the other later.

The Landing Agency team in the Barcelona office

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