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Real estate Google Ads agency on the Costa de la Luz

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

On the Costa de la Luz summer sends searches soaring, and almost none of them is to buy

Whoever types “house in Conil” in August usually wants somewhere to stay. We choose the searches that bring buyers and owners, split them between Cádiz and Huelva and tell you what every call has cost.

  • Get calls from people searching right now

    Ads with a call button: people looking for a home in your area call you there and then, rather than leaving a form that goes cold.

  • What a click costs in your area

    See what is paid today on Google for the property searches that name your area.

  • Every euro, explained

    Once a month we tell you where the budget went and what it brought: calls, viewings and deals. No jargon.

Searches we pay for and searches we switch off

A coast where searching rises with the sun and falls with the winter

On the Costa de la Luz, searching for a home has seasons. In July and August, whoever types the name of a village usually wants a place to stay, a campsite or a kitesurfing school; in autumn and winter, when the noise drops, those who are really thinking of buying or selling write in. A campaign that spends the same in August as in November throws money away in exactly the tourist months.

We split the budget according to how people buy in each stretch: the Bay of Cádiz, more about living here all year; the south, with Conil, Barbate and Tarifa, more about second homes and buyers from abroad; and the Huelva coast, with many buyers from Seville and Portuguese ones at the border. The owner who wants to know what their home is worth comes in through another campaign, the one we describe in winning property owners. This is how it looks, municipality by municipality:

Cádiz Cádiz A flat or a courtyard house in the old town, renovation and homes to invest in. We pay for searches by district and rule out those for Carnival accommodation and for rooms to rent. San Fernando Cádiz A quiet, local search, with no tourism to muddy it. A small, steady campaign for flats and houses with a terrace, plus the valuation for the owner who is changing homes. Chiclana de la Frontera Cádiz Here you compete with a great deal of stock and a great deal of summer letting. Estate words, such as Sancti Petri or La Barrosa, next to villa or townhouse, and out goes the apartment by the week. El Puerto de Santa María Cádiz One campaign per area: Valdelagrana for the beach apartment, Vistahermosa for the villa and the centre for the flat. Searches for wine cellars and restaurants, which do not buy homes, are cut. Sanlúcar de Barrameda Cádiz The buyer who looks at Bajo de Guía or the upper district, often from outside the province. Ads with the name of the district and the valuation for whoever inherits a house and does not know what to do. Puerto Real Cádiz Few searches and little noise, so a small campaign pays off. Houses and townhouses for people who work around the bay, with the budget watched every week. Rota Cádiz Many families from the base look to rent, not to buy. We rule out “rent” and “alquiler” and pay for the English search of whoever wants to buy and stay. Conil de la Frontera Cádiz “House” is fought over with hotels, summer apartments and surf lessons. We pay for the village plus white house, townhouse or villa, in Spanish and English, and switch off in summer whatever only brings the curious. Barbate Cádiz Zahara de los Atunes and Caños de Meca, two campaigns of their own, because they do not attract the same client. Out goes everything to do with tuna, the harbour and hotels. Chipiona Cádiz The family from Seville who wants an apartment near the beach. A long-season campaign, with ads that rise in spring and a list of exclusions for lets by the week. Tarifa Cádiz Searches in English and German with words for wind and sea. We rule out kite schools, campsites and hostels, and pay for the house or the land for whoever wants to stay. Huelva Huelva A city to live in, with a steady search all year. Flats, houses and investment by neighbourhood, without spending on passing accommodation or on students looking for a room. Lepe Huelva La Antilla and Islantilla, in one campaign for apartments by the sea; the village house, in another. We watch that clicks on “August rental” do not take the budget. Almonte Huelva Matalascañas and El Rocío rise sharply on particular dates. We pay for the second-home buyer and watch that the campaign does not spend on whoever is only looking for somewhere to stay. Moguer Huelva A municipality to live in, small and steady. A campaign for village houses and townhouses with a contained budget, plus the valuation for the lifelong owner. Aljaraque Huelva Detached and semi-detached houses with a garden near the capital. Ads by area and by type of home, designed for whoever works in Huelva and compares distances. Ayamonte Huelva Ads in Spanish, English and Portuguese. Whoever looks at both sides of the Guadiana types differently, and each language goes to a listing of its own. Isla Cristina Huelva The village house and the beach apartment, split into two campaigns. We rule out anything about food, hostels or fishing, and look at which area gives calls. Cartaya Huelva El Rompido is advertised under its own name, in Spanish and English. It is a small place with a lot of holiday supply: the list of exclusions decides whether the campaign works. Punta Umbría Huelva Apartments and townhouses for summering and for living. We pay for the buying search by area and, in summer, switch off the one that only asks about accommodation.
1/4 Google Search · keywords

You pay for people looking for a home on the coast, not for somewhere to sleep

Every week we look at what people typed before clicking. On the Costa de la Luz that includes campsites, kitesurfing schools, Carnival accommodation and August bookings. All of that is ruled out; whatever links a village with villa, townhouse or apartment is reinforced. As the weeks pass, the campaign stops spending where nobody has ever called.

2/4 Valuation campaigns

The owner from elsewhere who wants to know what their coastal home is worth

Many homes on the coast belong to families who live in Seville, in Madrid or in another country. They look up what their home is worth from the sofa, and we offer them a valuation ad for each municipality. They ask for the valuation, the alert reaches your phone at once and you can call before the agency across the street.

3/4 Remarketing · YouTube and Display

Someone who looked at a townhouse in La Barrosa sees it again in September

The holiday buyer looks at homes in August and decides in autumn. If they saw one of your properties, they find it again on YouTube, in Gmail and on the sites they read, until they decide to call you. When the summer ends, the ad comes back with them.

4/4 Measurement and conversions

You know what every call costs, by province and by time of year

We count every call, every WhatsApp and every form, and match them with your viewings and sales. So you can see whether a euro in Chiclana brings more than one in Huelva city, and whether what is spent in summer closes as often as what is spent in winter.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató

  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora

  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario
See case studies

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab

Real estate Google Ads agency in the province of Cádiz18 towns

  • Barbate
  • Los Barrios
  • Cádiz
  • Chiclana de la Frontera
  • Chipiona
  • Conil de la Frontera
  • La Línea de la Concepción
  • El Puerto de Santa María
  • Puerto Real
  • Rota
  • San Fernando
  • San Roque
  • Sanlúcar de Barrameda
  • Tarifa
  • Ubrique

Other services on the Costa de la Luz9 services

Meta AdsCosta de la Luz Instagram AdsCosta de la Luz Facebook AdsCosta de la Luz ChatGPT AdsCosta de la Luz Real estate SEO and AICosta de la Luz Artificial intelligenceCosta de la Luz Email marketingCosta de la Luz Web designCosta de la Luz Web developmentCosta de la Luz

Frequently asked questions about Google Ads on the Costa de la Luz

  • When the buyer is already looking, and that is not always August. We decide with the data from your own campaign: if buying calls arrive in autumn, that is when it goes up, and in summer we trim whatever only brings the curious.

  • No. In the Bay of Cádiz people search by district and type of home, in the south by the name of the village or the beach, and in Huelva by estate. Each stretch goes with its own campaign and its own words.

  • With a list of exclusions that grows every week, based on what people really type. We start with the obvious words (campsite, hostel, per night, course) and add the ones we discover by looking at the clicks.

  • Only where people from abroad buy. In Tarifa and Conil, English and sometimes German; in Ayamonte, Portuguese. Each language with its own ad, listing and tracking, so as not to mix data from buyers who behave differently.

  • They are picked up with a phone alert and answered on the spot; and if your team cannot, a voice or chat assistant does. What matters is that the contact does not wait until Monday to talk to someone.

  • The ad brings calls this week; SEO builds up every month. If you start with Google Ads you learn what is really searched in your stretch of coast, and that then feeds your real estate SEO.

The Landing Agency team in the Barcelona office

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