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Google Ads for real estate agencies

Real estate Google Ads agency in Vicálvaro, Madrid

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

Selling in Valderrivas and buying in El Cañaveral need different campaigns

We group enquiries by need, send clicks to fitting pages and review stock before advertising it. Terms, exclusions and conversions are checked against CRM to assess real conversations rather than unattended forms.

  • Get calls from people searching right now

    Ads with a call button: people looking for a home in your area call you there and then, rather than leaving a form that goes cold.

  • What a click costs in your area

    See what is paid today on Google for the property searches that name your area.

  • Every euro, explained

    Once a month we tell you where the budget went and what it brought: calls, viewings and deals. No jargon.

Two intentions, two destinations

The district name alone does not explain what someone wants

An enquiry about selling a Valderrivas flat usually needs a valuation process and professional contact. One about buying in El Cañaveral needs current listings, terms and a way to request a viewing. If both receive the same generic Vicálvaro ad, one may land on a page that does not answer their need. We separate search groups, messages, pages and actions for each intent. The owner campaign explains what an agent will review before quoting a figure. The buyer campaign shows homes with checked address, price and status or states there are no matches. We inspect account search terms for rental, jobs or other services the agency may not offer. Negative words are chosen after understanding its offer and revisited as stock changes; a universal exclusion list is not imposed without checking outcomes.

Casco Histórico de Vicálvaro, Valdebernardo, Valderrivas and El Cañaveral are the four current administrative areas. Ambroz ceased being an administrative area in the 2017 reorganisation and may be a historical reference where an address belongs to Casco Histórico. Ads and landing pages keep the current classification even if someone uses the old name. A reserved home requires correction of ads promising a viewing, links and assets before paying for more clicks. Where possible and appropriate, we tag campaign, enquiry, home and form so CRM can relate contact to the later response. Calls are reviewed with staff because a button event is not an appointment. We compare cost and quality of confirmed conversations, viewings and instructions, removing duplicates and spam. Remarketing is configured only with suitable permission and settings; reading a listing is not consent for later ads. We also test the mobile route from search to page and submission, since well-chosen terms cannot rescue a form that loses the home asked about.

1/4 Google Search · keywords

Owners reach an explained valuation

The sales page details the facts an agent needs, how they are reviewed and the next contact. It does not offer one automatic Valderrivas valuation. We measure requests the team confirms as actionable.

2/4 Valuation campaigns

Buyer searches show current stock

An ad for a specific home links its listing and retains checked terms. An El Cañaveral search does not present Valdebernardo flats as exact matches. With no stock, the destination says so rather than pretending availability.

3/4 Remarketing · YouTube and Display

Real enquiries refine words and exclusions

We inspect expressions that triggered each piece and the commercial response. Useful variants are added and needs outside the agency's services excluded. We repeat the review after relevant stock or goal changes.

4/4 Measurement and conversions

Conversion is checked beyond the click

Web events, forms and calls are compared with CRM. Staff distinguish duplicates, outside-area enquiries and conversations leading to appointments. Spend follows that evidence, recognising attribution may be incomplete.

Campaigns with real locations

Destinations keep the offered home's address

Ambroz appears only as a historical reference for compatible Casco Histórico addresses, not as a current area.

  • Casco Histórico de VicálvaroLanding pages retain homes located there and separate selling from buying.
  • ValdebernardoA reservation updates ad and destination before more viewings are requested.
  • ValderrivasOwner enquiries explain valuation without promising an area price.
  • El CañaveralBuyer searches receive checked stock or an explicit lack of matches.
  • Former AmbrozA historical name interpreted against verified addresses within Casco Histórico.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató
  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora
  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab

Frequently asked questions about Google Ads in Vicálvaro, Madrid

  • We design separate messages and destinations. Valuation contacts need different information from enquiries about a viewable home.

  • Yes, with verified listing, location, terms and availability. Status changes are reviewed in ads and pages.

  • We check the address and use the name as a Casco Histórico historical reference without presenting it as a current administrative area.

  • They depend on agency services and observed searches. We exclude unrelated needs and review that choice after relevant changes.

  • Not alone. Staff confirm actual conversations, viewings or valuations and separate repeats or spam.

  • Only with appropriate basis, settings and permissions. A page visit does not imply a wish for subsequent ads.

The Landing Agency team in the Barcelona office

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