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Google Ads for real estate agencies

Real estate Google Ads agency in Chamberí, Madrid

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

In Chamberí you pay for the search that names a neighbourhood, not for any old “Madrid”

Portals and local agencies bid on the same phrases. We choose the searches of people with a flat to buy or sell, leave out the noise and tell you what each call has cost.

  • Get calls from people searching right now

    Ads with a call button: people looking for a home in your area call you there and then, rather than leaving a form that goes cold.

  • What a click costs in your area

    See what is paid today on Google for the property searches that name your area.

  • Every euro, explained

    Once a month we tell you where the budget went and what it brought: calls, viewings and deals. No jargon.

Chamberí searches

In a district without villas, the search carries the word penthouse, renovation or high ceilings

Whoever searches in Chamberí types the kind of flat before the street: “penthouse with a terrace in Chamberí”, “renovated flat in Almagro”, “flat to renovate in Trafalgar”. They are expensive searches, because portals and agencies from the same neighbourhood bid on them. That is why we do not pay for the broad “flat in Madrid”: we separate each neighbourhood and each type of home.

Then there are the searches that spend and do not buy: rooms, seasonal lets, jobs and portal names. And separately there is the owner who has lived in their flat for years and asks what it is worth, with a valuation campaign of its own that brings homes to sell. It is explained in winning property owners.

1/4 Google Search · keywords

You pay for “penthouse in Almagro”, not “cheap rental in Madrid”

We group the words by neighbourhood and by type of home. We cut rooms, rentals and jobs before switching the campaign on, and every week we read what was typed before the click to refine the list.

2/4 Valuation campaigns

The owner who wants to know what their Chamberí flat is worth

They type “how much is my flat in Trafalgar worth” or “sell inherited flat in Chamberí”. Your ad appears, they ask for the valuation in a minute and the alert reaches your phone while they are still deciding who to sell with.

3/4 Remarketing · YouTube and Display

Whoever viewed a penthouse and did not call sees it again

Hardly anyone calls the first time. Whoever opened the listing of a penthouse or a renovated flat meets it again on YouTube, in Gmail and on the sites they read, until they decide to write to you.

4/4 Measurement and conversions

You know which neighbourhood brings the calls

We track every call and every form from the ads and match them with your viewings and your sales. You see whether Almagro or Vallehermoso pays off more, and each month the money moves towards what brings clients.

Chamberí, neighbourhood by neighbourhood

A budget for each Chamberí neighbourhood

The same district is not paid for equally in all its neighbourhoods. We share out the money according to the calls that arrive from each one.

  • AlmagroStately flats and penthouses: an ad of its own, with the building up front and a page showing the large properties. Clicks are contested here, so we only pay for searches that name the type of flat.
  • TrafalgarA renovated flat to live in, sought by families and couples who already know the neighbourhood. A mid-spend campaign works, with headlines about shops and schools on foot.
  • ArapilesMany neighbourhood searches mixed together. Rental searches are excluded from day one, because they spend budget without bringing a home to sell, and we pay for the ones to buy and to get a valuation.
  • GaztambideA small, precise campaign: few homes and a buyer who compares with the neighbouring districts. One ad saying what sets Gaztambide apart is enough.
  • Ríos RosasA buyer who works nearby and wants to live nearby. The headline talks about the walk to work and to schools, and the landing page confirms it.
  • VallehermosoFamilies moving up a size and owners selling to move: two campaigns, one to buy and one for valuation, with separate budgets.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató
  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora
  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab

Frequently asked questions about Google Ads in Chamberí, Madrid

  • Not on that phrase: the broad one goes to the portals and brings browsers. We pay for searches with a neighbourhood, a type of home and a renovation, and before setting a budget we check what a click costs today on yours.

  • Yes. One campaign per neighbourhood, each with its own budget and landing page. In a month you see which one brings calls and move the money.

  • Rooms, seasonal lets, tourist flats, jobs and portal names. So close to the centre they tempt the advertiser and do not bring a sale.

  • They are among the ones that pay off most, if your valuation ad appears just when they look up the price. It is a separate campaign, with its own budget, and it does not compete with the sales one.

  • Yes, they complement each other: the map and real estate SEO take time to bear fruit, and the ads cover the buying and valuation searches in the meantime.

The Landing Agency team in the Barcelona office

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