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Real estate Google Ads agency in Latina, Madrid

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Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

In Latina you pay for the neighbour’s click, not for whoever searches “La Latina”

The word “Latina” on its own brings theatres, bars and a metro station from another district. We pick the searches that lead to the south-west of Madrid, cut the ones that only spend, and tell you what each call has cost.

  • Get calls from people searching right now

    Ads with a call button: people looking for a home in your area call you there and then, rather than leaving a form that goes cold.

  • What a click costs in your area

    See what is paid today on Google for the property searches that name your area.

  • Every euro, explained

    Once a month we tell you where the budget went and what it brought: calls, viewings and deals. No jargon.

Latina searches

The name Latina lets in searches that do not buy

Someone who asks Google for “flats in Latina” may be thinking of the south-western district or of La Latina, the tapas quarter, which belongs to Centro. With the bare word come the theatre, the metro and the bars of that area too, and each of those clicks costs the same as a buyer’s. The money is lost before the first call.

That is why Latina campaigns are built neighbourhood by neighbourhood: Aluche, Campamento, Las Águilas, Puerta del Ángel. The owner who is unsure about selling the family flat goes into a different campaign, the valuation one, which we explain in winning property owners.

1/4 Google Search · keywords

You pay for “flat in Aluche” and not for “bars in La Latina”

Each neighbourhood has its own list of searches. From day one we cut theatres, restaurants, rooms and jobs, and each week we review what people typed before clicking to refine the list.

2/4 Valuation campaigns

The neighbour who inherited a flat and does not know what it is worth

Many flats in Latina have been in the same family for decades. Someone who types “how much is my flat in Aluche worth” or “sell inherited flat” sees an ad with a simple valuation, asks for it in a minute, and the alert reaches your phone while they are still deciding.

3/4 Remarketing · YouTube and Display

The family that viewed three flats and has not called yet

Buyers with children compare for weeks. If they opened one of your listings in Campamento or Las Águilas, we remind them of that flat on YouTube, in Gmail and on the sites they read, until they decide to call you.

4/4 Measurement and conversions

You know which neighbourhood brings the calls

We track every call and every form and match them with your viewings and sales. You see whether Aluche pays off more than Campamento, and each month the money moves to the neighbourhood that brings clients, not the one that sounds best.

Latina, neighbourhood by neighbourhood

Seven neighbourhoods, seven lists of searches

In such a long district the buyer changes from one neighbourhood to the next. Each calls for its own headline and landing page.

  • AlucheSearches that use transport as the hook (“near the commuter train”). Portals advertise heavily here, so we bid on specific phrases and not on “Aluche” alone.
  • CampamentoFamilies looking for a flat next to the Casa de Campo. An ad with the park and the school in the headline, and the park’s leisure searches left out.
  • Cuatro VientosSearches mixed up with the airfield and with Alcorcón. We pay for buying a flat in the neighbourhood and cut those that talk about flights or another town.
  • Las ÁguilasLong-standing neighbours and families. A small campaign, by street and by school, with a valuation ad for whoever is thinking of selling the family flat.
  • Los CármenesA residential neighbourhood of apartment blocks. “Flat to refurbish” and “refurbished flat” are kept apart: they are not the same buyer and do not deserve the same bid.
  • LuceroSecond-hand flats and owners of many years. A valuation campaign fits better than a sales one.
  • Puerta del ÁngelThe one closest to the centre. Its buyer also looks in Centro and Moncloa, so the ad must say what sets it apart, not fight over “flat in Madrid”.

We already do it for agencies like yours

Real estate agencies that have worked with Landing Agency: Lucas Fox, Kensington, Person Inmobiliaria, Olisson Club, Macenas, MG Grupo Inmobiliario, Tierra Meridiana, Max Ricart, Grandiora, Corredor Mató, Menorcasa and Stipek Farrés.

  • How Corredor Mató multiplied its potential clients by five

    ×5,3

    potential clients a month, from 7 to 37

    Corredor MatóCosta Brava
    View case study of Corredor Mató

  • How Grandiora multiplied property-owner enquiries by five

    ×5

    property-owner enquiries in 12 months

    GrandioraBarcelona and the Maresme
    View case study of Grandiora

  • How MG became the first Google profile in Barcelona's uptown

    ×1,9

    visits a month from their Google profile, from 116 to 224

    MG Grupo InmobiliarioBarcelona
    View case study of MG Grupo Inmobiliario
See case studies

What people say about us on Google

Unedited: these are public reviews from our Google profile. You can read them all.

5,0 out of 5, 19 reviews on Google View profile , opens in a new tab
  • ★★★★★

    An exceptional real estate marketing agency

    We are really satisfied with this agency's work. They are a young, dynamic team with a level of professionalism you notice from day one.
    CP Carles Planas5 reviews
  • ★★★★★

    Committed to results

    Working with this agency on our paid media campaigns has been a very positive experience. We have been working together for several months now and from the start they have shown a high level of professionalism and commitment to results.
    JR Jesús Rguez4 reviews
  • ★★★★★

    Winning apartment listings with Ads

    I have been investing in Ads with Landing Agency for a few months to win apartment listings. The truth is the result has been very good, and above all the follow-up from the team. 100% recommended.
    AH Arturo HernándezLocal Guide · 43 reviews

And this is how Google sums up the rest:

  • “Very serious and they monitor the work regularly.”
  • “Very good service and very good people.”
  • “We are really satisfied with this agency's work.”
Read the 19 reviews on Google, opens in a new tab

Real estate Google Ads agency in Madrid21 districts

Other services in Latina, Madrid9 services

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Frequently asked questions about Google Ads in Latina, Madrid

  • They are excluded as negative words: theatre, metro, bars and restaurants of La Latina. And we advertise with the neighbourhood name, Aluche or Campamento, which is what brings the right buyer.

  • One for each neighbourhood with activity and a general one for the rest. That way you see which neighbourhood brings calls and you do not split the budget equally for no reason.

  • With a valuation campaign of its own: someone who searches what their flat is worth sees your ad, asks for the valuation and calls you before choosing an agency. It is the approach behind winning property owners.

  • Yes. The neighbour who wants to change flat without leaving their neighbourhood searches by neighbourhood and by street, and with a tightly aimed campaign you reach them without paying for the whole of Madrid.

  • Yes, with separate campaigns and their own budgets. Someone searching in Latina compares with other neighbourhoods, so each one gets its own ad and page. If you would rather start with one, we start with the one that already gives you sales.

The Landing Agency team in the Barcelona office

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